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Marketing Head
2 weeks ago
GA HR Consultancy, the accredited headhunter and executive search partner of a premier nationwide retail chain, is proud to present a high-impact senior leadership opportunity.
Our client is a trusted Philippine retail brand with 100+ stores nationwide and nearly two decades of strong market presence in automotive, residential, and commercial cooling solutions. As the company scales to its next phase of growth, they are seeking an experienced Marketing Head with a senior manager–level background, preferably from FMCG or retail industries, who can elevate brand strategy, lead national campaigns, and transform customer engagement.
This is a role for a seasoned, strategic, and commercially driven marketing leader ready to make a significant footprint in a fast-growing retail organization.
What You Will LeadStrategic Brand Leadership
- Set the end-to-end marketing vision, ensuring strong brand positioning across all channels.
- Lead nationwide ATL/BTL campaigns, trade marketing programs, and consumer activations.
- Oversee merchandising, in-store promotions, point-of-sale materials, and brand visibility initiatives.
- Develop market strategies that drive store traffic, conversion, and customer loyalty.
- Lead consumer research, category analysis, and trend assessments to guide brand direction.
- Conduct competitive benchmarking to inform strategic decisions.
- Collaborate with Sales, Merchandising, Operations, and Store Teams to align marketing with business objectives.
- Work closely with agency partners, suppliers, and external stakeholders for seamless execution.
- Lead and grow a marketing team to deliver high-performance output.
- Manage multimillion-peso marketing budgets and ensure maximized ROI.
Education & Experience
- Bachelor's degree in Marketing, Business, Communications, or related field (MBA is a strong advantage).
- Minimum 8–12 years of progressive marketing experience.
- At least 5 years in a senior managerial role, handling national-level brand or marketing operations.
- MUST HAVE experience in FMCG or retail — strong preference for candidates who handled traditional marketing, nationwide campaigns, and/or brand management for consumer products.
- Expertise in traditional marketing, trade marketing, brand development, and retail activation.
- Strong strategic and analytical mindset with the ability to translate insights into execution.
- Proven leadership experience managing teams, agencies, and large-scale marketing initiatives.
- Exceptional communication, stakeholder management, and project leadership skills.
- Strong commercial acumen and experience working closely with sales and operations teams.
- Lead the entire marketing function of a well-established nationwide retail brand.
- Drive high-impact campaigns that influence millions of consumers nationwide.
- Join a company that values innovation, accessibility, and customer-focused strategies.
- Play a key leadership role in shaping national brand direction and long-term growth.
- Competitive senior leadership compensation and benefits package.
