SEO Specialist
2 days ago
We are seeking a
Digital Marketing Specialist
with proven experience in SEO, PPC, and social media marketing who can also produce engaging content (images and simple videos). This role requires a proactive, independent professional capable of taking full ownership of the client's digital strategy - from launching the website to driving consistent online sales.
The ideal candidate will be hands-on, results-driven, and comfortable wearing multiple hats, including
SEO optimization, paid ads management, social media growth, and content creation.
Key Responsibilities
Website Management & SEO
- Launch and manage the client's Squarespace website.
- Optimize website structure, content, metadata, and internal linking for SEO.
- Develop keyword strategies to increase organic rankings and traffic.
- Perform regular site audits and performance analysis.
Paid Ads (PPC) Management
- Plan, set up, and optimize Google Ads, Facebook Ads, and Tiktok Ads.
- Manage ad budgets efficiently to maximize ROI.
- Track and report on campaign performance, traffic, and lead conversions.
Social Media Strategy & Management
- Create, schedule, and manage content across TikTok, Instagram, and Facebook.
- Grow brand awareness and engagement through organic and paid campaigns.
- Monitor analytics and adjust strategies to improve results
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