Marketing Officer

1 day ago

Calamba, Calabarzon, Philippines Buoyant Filtration Systems, Inc. Full time $40,000 - $60,000 per year

Job Qualifications:

  • Graduate of Mass Communication, Journalism, Digital Marketing, Advertising / Media, or similar field

Required Skills:

  • Excellent communication skills, both oral and written
  • Creative in making digital marketing materials
  • Video editing skills
  • Content and write-up skills
  • Website editing skills
  • Articulate and with keen eye to details

Required Experience:

  • Must have at least 1 year of working experience in Marketing field
  • Experience in Digital Marketing and network linkages
  • Graphic artist background

Duties and Responsibilities:

  • Oversee the execution of marketing campaigns and initiatives. This involves developing advertising and promotional materials, coordinating with internal teams and external vendors, and monitoring campaign performance
  • Maintain and enhance the organization's brand image. This includes managing brand guidelines, ensuring brand consistency across all marketing materials, and monitoring brand perception in the market
  • Track and analyze data from marketing efforts to measure success and to adjust future activities
  • Ensure content aligns with brand guidelines and maintains a consistent tone and style for every blog, social media post and print created
  • Assist in the completion of assigned projects and prioritize assigned tasks including web development, social media, graphic design, photography, videography, signage and research
  • Analyze and report on marketing performance metrics using tools such as Google Analytics, Facebook Insights, LinkedIn Analytics, and other relevant platforms
  • Participate in industry events, conferences, and networking opportunities to stay updated on industry trends and forge new partnerships and to raise brand awareness
  • Develop Marketing Strategies; responsible for creating comprehensive marketing strategies that align with the organization's goals. This includes conducting market research, identifying target audiences, and defining marketing objectives.
  • Utilize phone calls and emails to identify potential clients from the list of Marketing Events.
  • Perform Other Duties that may be Assigned from time to time

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