Brand Marketing Consultant

3 days ago

Parañaque P, Philippines Generika Drugstore Full time ₱750,000 - ₱1,500,000 per year

SUMMARY OF RESPONSIBILITIES

  • On-time, in-full execution, evaluation, and optimization of Action Plans and Initiatives based on approved 2026 Generika Drugstore Marketing Plan and Activity Grid
  • Lead internal cross functional teams and third-party agencies to ensure on-time, in-fill execution of plans
  • Analyze and understand insights from research tools (Brand Health, Mystery Shopper, Shopper Trends) to track and update brand performance against KPIs (retail sales, TC/TA, brand levers)
  • Manage ads and promo budget according to plan

  • Participate in integrated business process (operations meetings), as needed

  • PROJECT PLAN:

PROJECT DETAILS

1) 1H 2026 Digital Activation Campaign launch and sustaining across all channels and assets (development, execution, evaluation, optimization)

Dec 2025 – Mar 2026 (launch)

Mar 2026 – May 2026 (sustaining)

2) Radio Ad Campaign launch and sustaining

Dec 2025 – Mar 2026 (launch)

Mar 2026 – May 2026 (sustaining)

3) Media implementation across all channels, based on plan (development, execution, evaluation, optimization)

Jan-May 2026

4) B2G support initiatives

Dec 2025 – May 2026

5) A&P management, including monthly reconciliation

Jan-May 2026

6) 4+8 Outlook planning

Mar-May 2026

JOB REQUIREMENTS

A. EDUCATION & EXPERIENCE

· Bachelor`s Degree in Business Administration, Management , Marketing, Mass Communication or equivalent

· Experience in Brand Marketing for a related industry

· 5 years of progressively responsible, verifiable experience in Brand management and administration; or a combination of education

· Advance knowledge on MS Excel, MS word, and other MS Office.

B. COMPETENCIES

Excellent communication both oral and written, with strong interpersonal skills

  • Has strategic thinking skills, creative, results oriented, and has the tenacity to sell ideas
  • Attention to details and has a good analytical skills
  • Ability to multi-task and be able to juggle several tasks
  • Able to plan and implement projects for improvement and innovation
  • Enthusiastic team player with the ability to motivate and lead multi skilled team
  • Good "people skills" for building relationships with colleagues at all levels
  • Ability to take a proactive approach to overcome challenges and achieve results
  • High level of professionalism

Job Type: Temporary

Contract length: 5 months

Pay: From Php150,000.00 per month

Experience:

  • Brand Marketing : 5 years (Required)
  • Project Management : 5 years (Required)

Work Location: In person

Expected Start Date: 12/15/2025

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