UI/UX Designer

Key Responsibilities:

As a User Experience (UX) Design practitioner:

• Leverage user research, user interviews, usability testing, personas, and competitive analysis data to develop UX journeys and wireflows.
• Communicate user research activities, findings, and insights as needed to project stakeholders.
• Develop user flows, wireframes, prototypes, and sitemaps to communicate design concepts effectively.
• Collaborate closely with product managers, developers, and other stakeholders to ensure the UX vision is aligned with business goals and technical requirements.

​As a User Interface (UI) Design practitioner:

• Design aesthetically pleasing and functional interfaces for both web and mobile applications, ensuring a consistent and cohesive visual language.
• Create high-fidelity mockups, interactive prototypes, and design systems to communicate the final design vision.
• Adhere UI designs to the 'Helios' Sun Life Design System, guidelines and best practices.
• Iterate designs based on feedback from users and internal stakeholders, while ensuring that all designs meet accessibility standards.

As a Contributing Experience Design Practitioner

• Working as a member of the extended Asia Experience Design Practice Group
• Collaborate with Asia practitioners and Corporate stakeholders where directed.
• Practice and evangelize the Design Thinking framework and process for divergent and convergent ideation to project colleagues and stakeholders as needed.
• Present and advocate UX/UI design proposals to senior execs and stakeholders that clearly articulate the tangible and business value, based on insights, research and digital analytics.

Key Qualifications:

• University Graduate and above
• 4+ years' experience working with the digital medium and a strong portfolio showcasing web and mobile projects is core; user research experience is not mandatory but an advantage.
• Competency in "design software" and collaboration technologies, including, but not limited to, Figma/Figjam and Miro, Microsoft Office (PowerPoint, Excel), Adobe Creative Cloud, Confluence, Jira, etc.
• Background in insurance or financial services is preferred.
• Certification UX, UI, Design Thinking, Human Centric design, Usability Analyst, Agile/Scrum or similar course is a plus.

Preferred skills:

• Key experience in UX, UI, usability principles, and other digital design standards.
• Experience in designing UX and UI for digital apps, platforms and websites in line with overall project client and user experience goals.
• Knowledge and core understanding of key design process principles such as Design Thinking Framework, Double Diamond, Triple Track Agile, etc. is an advantage.
• Experience in user research planning, execution and management an advantage.
• Understanding of digital project management methodologies such as modern Agile and Scrum methods, as well as waterfall would be beneficial.
• Familiarity with accessibility standards (WCAG) and how to design for accessibility & inclusivity.
• Understanding of HTML/CSS is a plus, but not mandatory.
• Knowledge and experience with design systems and digital product management will be a plus.
• Experience working with international teams and different cultures is an advantage.
• Flexible and comfortable in tackling ambiguous design and business challenges.
• Good visualization, presentation, management and communication skills.
• Understanding of insurance and financial services will be an added advantage.
• Understanding of Content Management System (CMS) is a plus.
• Strong interpersonal, communication, relationship management and empathy skills with the ability to effectively present design ideas and solutions to stakeholders.
• Must be curious about digital transformation, and passionate about design.