
E-commerce & Marketing Manager
2 days ago
Job Summary:
We are seeking a strategic and results-driven E-commerce & Marketing Manager to oversee and grow our online sales channels. In this role, you will be responsible for managing the day-to-day operations of our ecommerce platforms, driving digital marketing campaigns, optimizing the customer journey, and ensuring a seamless and engaging online shopping experience.
The ideal candidate will have a strong background in ecommerce, digital marketing, analytics, and customer experience.
Key Responsibilities- Develop and execute ecommerce strategies to drive growth and profitability
- Manage pricing strategies and promotional campaigns
- Oversee inventory levels to ensure product availability
- Monitor and analyze key ecommerce KPIs to track performance and identify opportunities
- Utilize tools such as Google Analytics (including GA4) and Hotjar to optimize user experience and conversion rates
- Manage and optimize digital marketing initiatives including SEO, paid media, email marketing, and affiliate programs
- 2+ years of experience in ecommerce or digital marketing management
- Proficiency with Shopify and related ecommerce tools
- Strong understanding of pricing strategies, promotions, and inventory management
- Hands-on experience with Google Analytics, GA4, and Hotjar
- Proven track record in SEO, paid media, email marketing, and affiliate program management
- Highly efficient, accurate, and detail-oriented
- Professional, courteous, and collaborative disposition
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