Senior Digital Marketing Manager

4 days ago


Manila, National Capital Region, Philippines Health & Finance Integrated Full time ₱720,000 - ₱1,440,000 per year

Organisations:
Health & Finance Integrated (HFI) & ClaimRight

Location:
Fully Remote — Philippines (WFH), aligned to Australia/Sydney hours (AEST/AEDT)
Employment type:
Full-time, permanent

Compensation:
PHP 90,000–120,000 per month; HMO upon regularization; fully remote/WFH (AU hours).

About Our Brands: HFI & ClaimRight

Health & Finance Integrated (HFI) is a new‑age financial planning social enterprise dedicated to simplifying complex systems for people with disability and their families. We provide clear, accessible financial planning and support services that help clients achieve stability and peace of mind.

ClaimRight is HFI's complementary service focused on helping people navigate complex claims and entitlements with confidence and respect. Together, we combine financial expertise, advocacy, and technology to improve outcomes for our community.

The Opportunity

We're hiring a
Senior Digital Marketing Manager (Paid Social, SEO & Content)
to own our growth engine for both HFI and ClaimRight—ideal for collaborative, team‑first marketers who thrive in remote work. You'll lead strategy and execution—building scalable campaigns, optimising for search, and turning analytics into clear, actionable insights. You'll collaborate across teams and with external partners to deliver measurable impact while staying true to our mission and voice.

What You'll Do (Key Responsibilities)

  • Paid Social:
    Plan, launch, and optimise campaigns across LinkedIn and Meta; manage budgets, pacing, creative testing, and audience strategy to hit ROAS/CAC goals.
  • SEO:
    Build and execute an SEO roadmap (technical, on‑page, and content). Own keyword research, content briefs, internal linking, schema, and ongoing site health.
  • Content:
    Create and curate accessible, mission‑aligned content (landing pages, articles, guides, short‑form social, email nurture) that ranks, educates, and converts.
  • Analytics & Reporting:
    Implement GA4/Tag Manager, maintain dashboards (e.g., Looker Studio), perform attribution analysis, and translate data into experiments and next steps.
  • Stakeholder Management:
    Communicate clearly with executives, advisers, clinicians, and community partners; brief and manage agencies/freelancers where needed.
  • Brand & Accessibility:
    Champion plain language, inclusive design, and accessibility standards (WCAG‑informed) across all digital touchpoints.
  • Compliance:
    Ensure marketing in a regulated context (financial services/disability) adheres to relevant policies, privacy and consent standards, and platform guidelines.
  • Build Effective Landing Pages
  • Promote Events Effectively
  • Target clients and referrers through omni-channels

Near‑Term Success (First 90 Days)

  • Deliver a
    channel plan
    and
    12‑month growth roadmap
    for HFI and ClaimRight with clear KPIs.
  • Stand up
    always‑on paid social
    with creative testing cadence and weekly performance loops.
  • Ship a
    technical + content SEO audit
    with prioritised fixes and 90‑day content calendar.
  • Implement
    GA4 + GTM hygiene
    and a single source of truth dashboard for leadership.

You'll Bring (Qualifications & Experience)

Must‑haves

  • Demonstrated experience in
    social media marketing
    and
    online/performance marketing
    .
  • Hands‑on skills in
    Paid Social (LinkedIn/Meta)
    ,
    SEO (technical + content)
    , and
    web analytics (GA4, GSC, GTM)
    .
  • Excellent written and verbal
    communication
    ; ability to turn complex topics into plain language.
  • Strong
    analytical and problem‑solving
    abilities; test‑and‑learn mindset with clear hypotheses.
  • Comfortable working
    independently and remotely
    , with proactive stakeholder updates.

Nice‑to‑haves

  • Experience in
    financial services
    , healthcare, or other regulated industries.
  • Familiarity with
    WordPress (or similar CMS)
    , marketing automation/CRM, and basic HTML.
  • Bachelor's degree in Marketing, Communications, Business, or related field (or equivalent experience).

What Success Looks Like (KPIs)

  • Efficient
    CAC
    and improving
    lead quality
    from paid social.
  • Sustained
    organic traffic and rankings
    growth on priority topics/keywords.
  • Increased
    conversion rates
    across landing pages and content journeys.
  • Clear, actionable
    monthly reporting
    with insights and next steps; on‑time roadmap delivery.

How We Work

  • Mission‑first, client‑first:
    We serve people with disability and their families—clarity and respect are non‑negotiable.
  • High standards, kind teams:
    We value ownership, candour, and collaboration.
  • Flexible & remote:
    Work from anywhere in the Philippines; core hours aligned to Sydney time.

Benefits

  • Competitive salary (PHP 90,000–120,000/month).
  • HMO coverage upon regularization.
  • Remote‑first setup with WFH allowance and tools.
  • Professional development budget and regular learning time.
  • Purpose‑driven work with measurable community impact.

(Benefits may vary by location and will be confirmed during the hiring process.)

Our Hiring Process

  1. Application:
    CV + a short note on a campaign you're proud of (goal, approach, outcome).
  2. Attitude Questionaire
  3. Intro chat (30 min):
    Role fit, what you're optimising for, and Q&A.
  4. Practical exercise:
    A mini growth plan or audit snippet tailored to HFI/ClaimRight.
  5. Panel interview:
    Deep‑dive on strategy, execution, and communication.
  6. References & offer
    (done through our local hiring partner)


  • Manila, National Capital Region, Philippines Digirockstars - #1 iGaming Digital Marketing Agency Full time ₱30,000 - ₱60,000 per year

    About the JobAre you passionate about data-driven marketing and maximizing the impact of digital campaigns? We're looking for a results-oriented Digital Marketing Associate to join our team atdigirockstars. In this role, you'll be part of our growth-focused marketing team, working on a mix of campaign execution, performance analysis, content development, and...


  • Manila, National Capital Region, Philippines Katapult Digital Full time ₱1,200,000 - ₱2,400,000 per year

    * Serve as the agency's primary contact to bridge client needs and agency capabilities, ensuring target KPIs are created and delivered in an orderly manner* Develop and execute data-driven performance marketing strategies across platforms including Meta, Google Search, YouTube, and other relevant digital channels.* Collaborate closely with Marketing and...

  • Digital Marketer

    1 week ago


    Manila, National Capital Region, Philippines Crystal Image Paper Marketing Corporation Full time ₱250,000 - ₱500,000 per year

    Key Responsibilities:Plan and implement digital marketing campaigns on Facebook, Google, and other platforms.Create engaging content such as photos, videos, and product posts.Manage and grow social media pages and online communities.Maintain and update website and e-commerce listings.Monitor analytics and campaign performance for continuous...


  • Manila, National Capital Region, Philippines Katapult Digital Full time ₱1,500,000 - ₱2,500,000 per year

    Responsibilities:* Manage day-to-day brand performance marketing campaigns, ensuring alignment with brand goals and marketing objectives.* Develop and execute data-driven performance marketing strategies across platforms, including Meta, Google Search, YouTube, Tiktok, and other relevant digital channels.* Collaborate closely with Marketing/Brand Managers...


  • Manila, National Capital Region, Philippines Kinect Full time

    This is a hands-on senior position responsible for developing and executing digital marketing strategies tailored to the Australian market. You'll oversee social media content, SEO/SEM performance, digital advertising, and online promotions to ensure our brand stands out and reaches the right audiences.Main Duties and Responsibilities:Plan, execute, and...


  • Manila, National Capital Region, Philippines Be Global E-Commerce Corporation Full time ₱1,200,000 - ₱2,400,000 per year

    Duties and Responsibilities:Drive and develop digital strategy with a focus on customer acquisition and retention on the online channelsImplement, measure and evaluate campaigns across multiple channels of engagement. Your in-depth knowledge of SEO, SEM, PPC, Retargeting and Re-marketing will be required.Lead the development of B2C and B2B e-commerce...


  • Manila, National Capital Region, Philippines BrandNet Pty Ltd Full time ₱2,160,000 per year

    About UsBrandNet is an Australian e-commerce group with over 30 years of success in retail, wholesale, and marketing. We operate multiple leading online stores and brands, including Military Shop, Medals of Australia, and BrandPro, reaching customers in Australia, New Zealand, and worldwide.We are seeking an experienced Digital Marketing Manager to join our...


  • Manila, National Capital Region, Philippines Katapult Digital Full time ₱324,000 - ₱420,000 per year

    We are looking for an Analytics Specialist, whose main role is bridging knowledge and strategy. He/she will work within the analytics team as primary data analysis and research contact of the agency to help generate knowledge and strategic insights for various projects both internal to the Business Unit and to its clients through the creation of automated...


  • Manila, National Capital Region, Philippines Right Hook Digital Full time ₱240,000 - ₱360,000 per year

    We're looking for people who are genuinely excited about stepping into this role.Submit your application directly to the link below for your application to be processed immediatelyWhy Join Us?Growth Opportunities – We invest in your professional development.Vibrant Team Culture – Be part of a dynamic, collaborative, and supportive team.Comprehensive...

  • Marketing Executive

    4 days ago


    Manila, National Capital Region, Philippines Digital Full time ₱900,000 - ₱1,200,000 per year

    Hire Digital is seeking a creative and proactive Marketing Executive – Social Media & Digital (6-month Maternity Cover)to join our team. This role is responsible for driving our corporate presence across LinkedIn (priority), Facebook, and Instagram, ensuring consistent, professional, and engaging content aligned with our global guidelines.The ideal...