Media Manager

20 hours ago

Makati City, National Capital Region, Philippines Personal Full time ₱900,000 - ₱1,200,000 per year

Job Description:

As a Media Manager, you will develop cohesive and strategic media plans including but limited to:

  1. Aligning media plans to marketing/ business objectives.

  2. Managing and implementing end to end digital/ performance marketing campaigns.

  3. Understanding/ optimizing consumers and consumer journey thru digital analytics.

Job Responsibilities:

  • Develop holistic media plans (TV, Radio, Print, OOH and Digital).

  • Strengthen media and content briefs to ensure campaign plan can address end to end media goals and at the same time reap maximum exposure with the most cost-efficient package.

  • Monitor and optimize campaigns being implemented to achieve KPIs and maximize investments across channels

  • Manage paid media tagging platform (Google Tag Manager) and create tagging plan for all campaign landing pages.

  • Administer ad hoc media buying / implementation requirements.

  • Ensure timely execution of digital media plans

Your Qualifications and Your Experiences should be

  • College graduate of Communications, Marketing or any Business-related course

  • At least 7 years' experience in Media/ Performance Marketing/ Digital Marketing/ Digital Media Implementation.

  • ATL and digital exposure is plus.

You must be willing to be assigned in Makati.

BDO Unibank, Inc. provides equal opportunity to all qualified candidates. Hiring decisions are based on job requirements and candidate qualifications and shall not be influenced by any consideration of race, color, religion, sex (including sexual orientation and gender identity), national or ethnic origin, or disability Requisition ID: 18990

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