SEO Specialist
3 days ago
Responsibilities include:
Reviewing and analyzing client sites for areas that can be improved and optimized
Preparing strategy reports and recommendations
Identifying powerful keywords to drive the most valuable traffic
Building and optimizing PPC campaigns (Google, LinkedIn)
Writing powerful calls-to-action to convert visitors into qualified leads
Writing website copy and adding effective keywords to existing pages
Developing link building strategies
Analyzing keywords and SEO techniques used by competitors
Compiling and presenting SEO results to clients
Requirements
Key Requirements:
- At least 2 years experience in creating, managing, and optimizing content marketing, content growth and SEO campaigns
- Working knowledge of search engine optimization practices
- Outstanding ability to think creatively, strategically, and identify and resolve problems
- Excellent verbal and written communication skills
- Ability to work within a team and independently
- Working knowledge of Google analytics, Google search console, Google tag manager, Google site kit, and Google ads manager
- Working knowledge of Facebook ad manager
- Experience with website optimization tools such as SEMRush and Yoast
- Strong organizational, time management, and analytical skills
- Working knowledge of at least one marketing automation platform, HupSpot experience a plus
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