Paid Ads Specialist

28 minutes ago


Work from Home, Philippines My Cloud Crew Full time

We are looking for a hands-on Paid Media Specialist who can plug into live agency workflows immediately. The role is responsible for planning, launching, optimizing and scaling paid media campaigns for a diverse portfolio of clients, primarily in lead-generation focused industries.

Key Responsibilities:

Campaign Set-up and Management

  • Launch and manage Paid Ads campaigns across Google Ads and Meta Platforms

  • Support additional platforms needed (Bing Ads, TikTok Ads, Programmatic)

Optimization and Performance Improvement

  • Continuously optimize campaigns to hit performance targets and maximize ROI

  • Analyze performance trends and proactively implement improvements

Troubleshooting and Quality Control

  • Identify and resolve tracking, performance and delivery issues efficiently

  • Ensure campaigns run smoothly with minimal downtime or data gaps

Tracking and Attribution

  • Implement and manage tracking using Google Analytics (GA4), Google Tag Manager (GTM), and Google Search Console (GCS)

  • Integrate Zapier workflows for CRM and lead tracking

  • Set up and manage CallRail tracking to evaluate call quality and conversion performance

Reporting and Insights

  • Generate clear, actionable performance reports

  • Provide insights and recommendations to improve campaign outcomes

  • Not just delivery numbers, but delivery narratives, Help the team understand why the campaign is performing and how we scale it.

Job Types: Full-time, Part-time

Pay: Php25, Php30,000.00 per month

Benefits:

  • Work from home

Work Location: Remote


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