Marketing Manager
12 hours ago
Company Description
Star Eye Specs Corporation is a premier distributor of optical eyewear, sunglasses, and accessories in the Philippines. The company proudly represents luxury independent eyewear brands such as Masunaga, ic berlin, For Art's Sake, and Four Nines — each celebrated globally for craftsmanship, innovation, and timeless design.
Alongside its international portfolio, Star Eye Specs also develops and distributes locally crafted homegrown brands such as ProSafe, Sorrento, and EYE REP Express, offering high-quality and stylish eyewear designed for the practical and lifestyle-driven market. The company bridges the gap between luxury sophistication and everyday affordability, bringing exceptional vision and design to a wide range of consumers across the country.
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Role Description: Marketing Manager
We are seeking a strategic, creative, and detail-oriented Marketing Manager to lead the marketing direction of both our independent luxury labels and locally crafted brands. This is a full-time, on-site role based in Makati City.
The Marketing Manager will oversee all aspects of marketing — from strategic planning and campaign execution to performance analysis — while fostering collaboration across departments and helping build a newly developed marketing team.
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Key Responsibilities
• Develop and implement marketing strategies for a diverse brand portfolio — from luxury eyewear houses to accessible local labels.
• Plan and execute multi-channel marketing campaigns across digital, retail, and event platforms.
• Conduct market research and competitor analysis to identify trends and opportunities.
• Overlook social media, e-commerce, and digital advertising initiatives to ensure consistent brand presence and engagement.
• Collaborate with internal and external teams — including design, retail, and international brand partners — to maintain cohesive messaging and brand alignment.
• Monitor marketing performance metrics, evaluate results, and present actionable insights to management.
• Build, train, and mentor a growing marketing team focused on innovation and creative excellence.
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Qualifications
• Proven experience in marketing management, brand strategy, and campaign execution.
• Strong understanding of digital marketing, social media, and consumer engagement.
• Experience handling luxury, lifestyle, or fashion brands is highly preferred.
• Exceptional attention to detail, creativity, and organizational skills.
• Strong leadership and communication abilities with a collaborative mindset.
• Willingness to grow and mentor a newly developed marketing team.
• Passion for marketing, branding, and storytelling.
• Bachelor's degree in Marketing, Business Administration, or related field.
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Salary, Incentives, and Benefits
• Competitive monthly salary commensurate with experience and expertise.
• Performance-based incentives and annual bonuses.
• Health and wellness benefits, including HMO coverage after the probationary period.
• Employee discounts on luxury and local eyewear brands under the company's portfolio.
• Professional development opportunities and continuous marketing training.
• Opportunity to lead and grow a new marketing department in a creative, collaborative environment.
• Work-life balance benefits, including potential hybrid work setup by Q1 2026.
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