
Brand Associate
6 days ago
Human Nature aims to change the conversation about many things. We aim to show that the Philippines is world class and that Philippine-made beauty products can be every bit the equal of Korean or French beauty products. We aim to change the beauty conversation from just beauty on the outside to true beauty, which is honest, kind and caring. We aim to change the conversation from just what the latest trendy ingredient is to making sure that our customers know what is safe and unsafe for them in the beauty world. And more… we have a lot to talk about And we do all this with integrity, while prioritizing Philippine ingredients and while trying to honor God in everything we do (e.g. we pay the living wage and close on Sundays).
If you dream of being instrumental in propelling the Philippines to the top spot of the world's natural consumer goods industry and changing the beauty conversation, then we've got our eyes on you to be one of our Brand Associates
The Brand/Category Associate assists the Brand/Category Manager in the development, implementation and monitoring/measurement of the assigned category's game-changing strategy/plan in support of Human Nature's business and advocacy goals. You will be:
- A source of ideas, culled from gathering information and insight into the business, consumer and competition
- Implementing the category strategy and plans in a timely manner
- Effectively collaborating with different teams (R&D, supply chain, retail channels, marketing support teams to make your ideas come to life
Responsibilities:
1) Implement end-to-end category plans effectively by:
a) Managing multiple project deliverables
b) Conceptualizing and crafting insightful marketing briefs for your category in alignment with the strategy
c) Collaborating and bringing out the best from internal partners in order to deliver excellent and timely work
d) Measuring and assessing activities in order to chart success, learn and re-calibrate
2) Support the Category Manager in coming up with strategy and plans by
a) Pushing for new ideas relevant to category business and advocacy challenge
b) Sourcing out and helping prepare information and insight into the business, consumer, product and competition that will help direct strategy and plans
3) Ensure truthfulness and integrity of claims, messages
Scope of marketing work will include :
- Creation of launch plans for new products; preparing sustained plans for in-line products to cover
a. Brand communications through digital/website, catalogue, PR
b. Retail merchandising (key accounts and direct-selling branches)
c. Consumer activations via promotions, influencer strategy, PR and digital.
Preparation of briefs for new product concepts and reformulations; ensuring presentation of consumer need, competitive framework, pricing, forecast and other financial measures
Lead re-packaging/re-labeling
Quarterly business reviews
Qualifications:
- With minimum 1 year experience in brand/category management for FMCG; personal care a PLUS.
- Believes in our advocacies, ideally with personal involvement in some similar advocacies
- Experienced in managing marketing projects, most especially a 360-degree launch plan and having contributed to strategy development
- Should be able to demonstrate having a creative spirit that enables thinking out-of-the-box, astute analytical skills in assessing brand challenges and excellent project management skills: from conceptualization and implementation, to monitoring and evaluation stages, you have an orientation to both details and results
- Solutions-driven; is not easily hampered by roadblocks
- Savvy communicator: fluent in oral and written English and can effectively communicate with people of all levels
- Can-do attitude: determined and committed not just to start projects well, but to finish with excellence
- High sense of initiative and self-motivation: passionate about improving your skills, advancing the business – and uplifting the nation in the process
What Human Nature Can Offer You:
- Flexible Working Arrangements*
- Shortened work hours by 7 or 7.5 hours during lean months
- Community Outreach Programs
- Competitive Compensation and Benefits (13th Month Pay, HMO & Life Insurance Coverage)*
- Product Discounts
- Wedding Gift at 20,000
- New Born Baby Gift at 10,000
- Healthy and Encouraging Work Environment
- Pastoral Care
- No firing policy*
*Terms & Conditions apply
More About Us:
Human Nature began as an act of faith in God and love for the Filipino. It is because of these two things that we keep giving the best of our talents and resources to transform the lives of Filipinos.
Each personal care, home care, and beauty product Human Nature creates is a pledge to our mission to help uplift the working poor so they can be part of the new middle class.
We invite you to explore all Human Nature (Gandang Kalikasan Inc.,) career opportunities and apply through the provided URL
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