Outreach Manager
5 days ago
Role Overview
We are seeking an experienced Outreach Manager to drive organic traffic and engagement for our growing cosmetics brand. This role blends community management with strategic SEO to enhance brand visibility across Facebook, Amazon, and our website. The ideal candidate has experience in the beauty or cosmetics industry and excels at building vibrant online communities while implementing effective organic growth strategies.
Key Responsibilities
- Manage and grow our Facebook page and engage actively in relevant beauty and cosmetics groups
- Create compelling, high-quality content that drives organic traffic to our Amazon store, website, and social platforms
- Implement and maintain SEO strategies, including keyword optimization, content marketing, and backlink acquisition
- Research and purchase quality backlinks from reputable beauty and cosmetics websites
- Build and nurture relationships within beauty communities, groups, and forums
- Monitor and respond to comments, messages, and community interactions across all platforms
- Develop content calendars and posting strategies to maximize reach and engagement
- Track, analyze, and report on key performance metrics such as traffic, engagement, and conversions
- Collaborate with internal teams to ensure community engagement aligns with overall business goals
- Stay updated on beauty industry trends, popular topics, and hashtags
- Maintain a consistent brand voice and messaging across all community channels
Qualifications & Experience
- 2–3 years of proven experience in SEO and social media marketing
- Experience in the cosmetics, beauty, or skincare industry (preferred)
- Strong understanding of Facebook group engagement and community-building strategies
- Hands-on experience with SEO tools, backlink acquisition, and keyword research
- Knowledge of Amazon marketing and organic traffic generation for e-commerce platforms
- Excellent written and verbal communication skills in English
- Ability to work independently, manage multiple priorities, and take initiative
- Experience using Google Analytics and social media analytics tools
- Understanding of organic traffic generation and conversion optimization
Preferred Skills
- Experience with beauty or cosmetics brand marketing
- Knowledge of influencer outreach and relationship management
- Familiarity with e-commerce and retail marketing strategies
- Basic understanding of content creation and visual marketing
- Experience using WordPress and email marketing platforms
Working Hours
- Monday to Friday, 10:00 AM – 3:00 PM EST (5 hours per day)
- Must be available during these hours for team communication and collaboration
Why Join Us
- Work with a growing cosmetics brand in a fast-evolving and creative industry
- Take ownership of community building and make a direct impact on brand visibility
- Join a collaborative, supportive, and growth-oriented remote team
- Enjoy a flexible work arrangement and competitive hourly compensation
If you're passionate about beauty and skilled in driving organic engagement, we'd love to hear from you Apply now and help us grow a thriving online community that inspires and connects beauty enthusiasts worldwide.
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