Sales and Marketing Head for Real Estate Company

7 days ago

Iloilo City, Western Visayas, Philippines Zypher HR HRM Consultancy Full time ₱1,200,000 - ₱2,400,000 per year

Job Summary:

Our client is seeking a dynamic and results-driven Sales & Marketing Head to lead the growth of their real estate business in Iloilo. This role is responsible for driving sales performance, overseeing marketing strategies, and ensuring strong brand presence in the local and regional market. The ideal candidate is a leader with strong business acumen, proven track record in sales and marketing, and the ability to build and lead high-performing teams.

Key responsibilities:

1. Sales Performance & Revenue Growth

  • Deliver sales targets for residential and/or commercial projects.
  • Achieve broker-driven and in-house sales quotas.
  • Ensure timely sell-out of new project launches.

2. Marketing Strategy & Project Launches

  • Develop marketing campaigns to generate qualified leads for real estate projects.
  • Plan and execute successful project launches, open houses, roadshows, and property expos.
  • Maximize digital marketing, social media, and traditional channels to drive inquiries and reservations.

3. Broker Network & Channel Development

  • Build and maintain strong relationships with accredited brokers and sales channels.
  • Organize regular broker orientations, training, and incentive programs.
  • Expand the company's broker network in Iloilo and nearby provinces.

4. Team Leadership & Performance Management

  • Lead, train, and mentor the in-house sales and marketing team.
  • Set sales targets and monitor individual/team performance.
  • Foster a competitive, motivated, and high-performance sales culture.

5. Market Intelligence & Competitive Analysis

  • Monitor real estate trends, competitor projects, and pricing strategies.
  • Provide insights and recommendations to refine project positioning and pricing.
  • Identify new opportunities in Iloilo and emerging markets.

6. Customer Relationship Management

  • Oversee the customer journey from inquiry to turnover.
  • Ensure high customer satisfaction and handle escalations effectively.
  • Strengthen referral and repeat buyer programs.

7. Reporting & Budget Control

  • Prepare accurate sales forecasts, sales absorption reports, and marketing ROI analysis.
  • Track campaign effectiveness and adjust strategies accordingly.
  • Ensure marketing spend is aligned with sales conversion goals.

Job specifications:

  • Bachelor's degree in Marketing, Business Administration, or a related field (Master's degree is an advantage).
  • At least 8–10 years of proven experience in sales and marketing, preferably in the real estate industry.
  • Strong leadership skills with experience managing sales and marketing teams.
  • Excellent communication, negotiation, and presentation skills.
  • Strategic thinker with strong analytical and problem-solving abilities.
  • Results-oriented, driven, and adaptable to dynamic market conditions.
  • Must be or willing to be based in Iloilo (candidates from other locations must be open to relocation).

Job Types: Full-time, Permanent

Pay: Php60, Php80,000.00 per month

Benefits:

  • Additional leave
  • Company events
  • Health insurance
  • Life insurance
  • Opportunities for promotion
  • Paid training
  • Promotion to permanent employee

Experience:

  • Sales and Marketing: 8 years (Required)
  • Leadership: 5 years (Required)

Location:

  • Iloilo City (Required)

Work Location: In person

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