Marketing Assistant – Social
3 days ago
About Bambino
Bambino is a babysitting app built on trust. We "bring the Village to life" by helping Parents find and book trusted Sitters in their community—quickly, safely, and cashless.
Role Summary
We're hiring a hands-on Marketing Assistant to own the day-to-day rhythm of our social presence: maintaining a rolling content calendar, creating on-brand social assets, publishing/scheduling posts, and actively monitoring and engaging in relevant communities (Facebook Groups, Reddit, etc.).
You'll play a pivotal role on the team, amplifying our brand voice and strengthening connections with parents while supporting overall marketing execution.
Key Outcomes You'll Own
A 6–8 week rolling content calendar aligned with product launches, campaigns, and seasonality.
Consistent delivery of on-brand social assets (static + short-form video).
Active, authentic, and compliant community participation in parenting/babysitting groups and threads.
Clear, weekly reporting on shipped content, performance, and recommendations.
Core Responsibilities:
Content Calendar & Publishing
Build and maintain a 6–8 week rolling calendar in coordination with product launches, PR, and lifecycle campaigns.
Draft channel-specific copy and schedule posts via Meta Business Suite and other schedulers (Buffer, Later, or Hootsuite).
Maintain a shared content backlog and asset library; track approvals and versioning.
Creative Production
Design social assets in Canva; create light short-form videos in CapCut/Premiere Rush.
Ensure content follows brand consistency, accessibility best practices, and platform norms.
Community Management
Monitor and engage in relevant Facebook Groups, Reddit threads, and parenting forums.
Provide thoughtful, rules-compliant replies; escalate safety/PR/legal concerns per policy.
Route member care issues to Operations/Support where needed.
Listening & Reporting
Deliver weekly snapshots: engagement metrics, top posts, community trends.
Track recurring FAQs/objections from parents; share insights with Marketing, Ops, and Product.
General Marketing Support
Support the CMO with asset resizing, CMS updates, influencer list building, UGC permissions, and contractor coordination.
Tools You'll Use
Canva, Google Workspace, Meta Business Suite, Buffer/Later/Hootsuite, CapCut/Premiere Rush, Asana, and our shared brand asset library.
Must Haves:- 2+ years of experience in social media/community management or content operations for consumer brands.
- Strong copywriting with a parent-first, approachable, and on-brand voice.
- Proficiency in Canva, Google Workspace, Meta Business Suite, and at least one scheduler (Buffer, Later, Hootsuite).
- Comfort engaging in Facebook Groups and Reddit with empathy, professionalism, and restraint.
- Strong organizational skills: ability to manage a calendar, deliver on deadlines, and keep stakeholders updated.
- Cultural awareness of U.S. family/parenting norms.
- Light video editing (CapCut, Premiere Rush) and basic Figma familiarity.
- Background in parenting/family brands or two-sided marketplaces.
- Experience with Asana (or similar PM tools) and simple CMS workflows.
- Basic analytics skills: UTMs, link tracking, and engagement benchmarking.
Why Join Assist World?
100% REMOTE
$50 birthday bonus
$200 testimonial bonus
$300 tenure bonus every 6 months
$500 entry monthly raffle
NO TRACKER. NO PROBLEM
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