Brand Marketing and Sales Manager

3 days ago

Philippines Muvr Full time
About Muvr

Muvr is a fast-growing, mission-driven company building innovative products to solve real customer problems. We move fast, collaborate closely across teams, and care deeply about brand and growth. Join us to own the story and the pipeline that will help scale our business.

Role Summary

We're looking for a hands-on Brand Marketing & Sales Manager who owns both the brand story and the pipeline. You'll lead brand strategy, messaging, and creative execution while working closely with sales to generate, qualify and convert leads. This role sits at the intersection of brand, demand generation, and sales enablement — a strategic doer who measures impact and moves the needle on marketing-sourced revenue.

Key Responsibilities
Brand & Creative
  • Define and own Muvr's brand strategy, positioning, voice, and visual identity.
  • Create and maintain brand guidelines and ensure consistent application across all channels.
  • Lead creative development for campaigns, website, product launches, PR, and thought leadership.
  • Manage relationships with agencies, designers, and freelance content creators.
Demand Generation & Growth Marketing
  • Plan and execute integrated campaigns (paid, SEO/SEM, social, email, content, partnerships) that drive pipeline.
  • Build and optimize content marketing (blogs, guides, case studies), social strategy, and paid acquisition.
  • Run A/B testing, landing page optimization, and conversion rate experiments.
  • Own marketing tech stack components (marketing automation, analytics, ad platforms).
Sales Enablement & Go-to-Market
  • Partner closely with Sales to define MQL/SQL, lead routing, SLAs, and campaign handoff processes.
  • Produce sales enablement collateral: decks, one-pagers, battlecards, product sheets, case studies.
  • Train and equip sales with messaging, playbooks, and campaign materials.
  • Support enterprise or channel deals and coordinate cross-functional GTM for launches.
Analytics, Budget & Operations
  • Define and report on KPIs linking brand activity to pipeline and revenue (marketing-sourced pipeline, CAC, conversion rates).
  • Own campaign measurement, attribution, and continuous optimization.
  • Manage marketing budget and vendor contracts.
Partnerships & Events
  • Identify and manage strategic partnerships, sponsorships, and events/webinars to drive awareness and pipeline.
Qualifications

Must-have

  • 5+ years of experience in marketing with demonstrable experience owning brand + demand generation.
  • 2–3+ years working cross-functionally with sales (sales enablement, field marketing, or revenue ops).
  • Hands-on experience with CRM/MA (HubSpot, Salesforce, Marketo or equivalent) and analytics (GA4/Looker/BI).
  • Strong storytelling, writing, and creative judgment; experience briefing and managing agencies.
  • Data-driven: comfortable setting targets, analyzing performance, and optimizing campaigns.
  • Excellent project and stakeholder management skills in a fast-paced environment.

Nice-to-have

  • Startup or high-growth experience (SaaS, B2B2C, or consumer tech).
  • Experience with product launches, partnerships, or channel marketing.
  • Familiarity with business-to-business sales cycles and account-based marketing (ABM).

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