Brand Manager

8 hours ago

Quezon City, National Capital Region, Philippines Candy Corner Philippines, Inc. Full time ₱1,500,000 - ₱2,500,000 per year

Company Overview:

Candy Corner Philippines Inc. is the #1 retailer and distributor of imported and local confectionery brands in the country. With over 100 locations nationwide, we bring smiles to millions through quality sweets—and we believe in building our success on people-first values.

Position Overview:

We are looking for an experienced Brand Manager to develop and implement marketing strategies and plans to promote assigned brands, ensuring the growth and profitability. Responsible for building and maintaining a strong, positive brand image that resonates with consumers and drives business growth.

Key Responsibilities:

Brand Strategy Development:

Formulate the brand's long-term strategy, vision, and goals. Ensure alignment with the company's overall objectives and market positioning.

Market Research and Analysis:

Conduct market research to understand consumer behavior, preferences, and trends. Analyze market data to identify opportunities and threats for the brand. Monitor competitor activities and market dynamics.

Product Development:

Collaborate with product development teams to ensure that products align with brand positioning. Provide input on product design, features, and improvements based on consumer insights.

Marketing Campaigns:

Plan and execute marketing campaigns, including advertising, promotions, and public relations activities. Work with creative teams to develop compelling marketing materials and messages. Coordinate with digital marketing teams for online campaigns.

Sales Support:

Develop trade marketing strategies to support sales channels and drive retail performance. Provide sales teams with the necessary tools and information to effectively promote the brand.

Budget Management:

Manage the brand's marketing budget, ensuring efficient allocation of resources. Monitor and report on the return on investment (ROI) of marketing activities.

Brand Performance Monitoring:

Track and analyze brand performance metrics, including sales, market share, and consumer feedback. Adjust strategies and plans based on performance data and market conditions.

Brand Communication:

Ensure consistent brand messaging across all channels and touchpoints. Maintain and enhance the brand's image and reputation in the market.

Innovation and Adaptation:

Stay updated on industry trends and innovations. Adapt strategies to keep the brand relevant and competitive in the market.

Qualifications:

Minimum 3-5 years of brand management experience is required for this position.

Proven experience in marketing, preferably in brand management or a similar role.

Experience in handling multiple brands or a portfolio of products is advantageous.

Experience in planning, executing, and evaluating marketing campaigns across various channels.

Experience working with cross-functional teams, including sales, product development, and customer service.

What We Offer

Dynamic and supportive work culture

Growth opportunities in a national brand

Chance to shape the future of a values-led company (C.A.N.D.Y)


• Caring
• Adaptable
• Nurturing
• Determined
• Yearning for growth

  • Brand Manager

    1 week ago

    Quezon City, National Capital Region, Philippines Tasteless Food Group Full time ₱1,800,000 - ₱2,500,000 per year

    Job Description: Brand ManagerPosition OverviewThe Brand Manager is responsible for developing, implementing, and managing brand strategies that strengthen the company's market presence and enhance customer loyalty. This role ensures that all concept stores under the brand consistently deliver a unified image, message, and customer experience while driving...

  • Brand Manager

    2 weeks ago

    Quezon City, National Capital Region, Philippines ORGANICA NUTRITION INC. Full time ₱1,500,000 - ₱2,500,000 per year

    **Job description: Job Purpose (HYBRID SETUP)** The Brand Manager serves as the overall steward of assigned brand/s, responsible for shaping long-term strategy, driving profitable growth, and elevating brand equity. This role expands beyond execution to include full P&L ownership, strategic brand direction, and leadership of cross-functional teams. The...

  • Brand Manager

    4 days ago

    Quezon City, National Capital Region, Philippines McAsia Food Trade Corporation Careers Full time ₱30,000 - ₱60,000 per year

    Company DescriptionWe suggest you enter details here.Role DescriptionThis is a full-time on-site role for a Brand Manager (Food) located in Quezon City. The Brand Manager will be responsible for developing and implementing marketing plans, managing brand campaigns, conducting market research, analyzing consumer behavior, and ensuring product compliance with...

  • Merchandising Manager

    2 weeks ago

    Quezon City, National Capital Region, Philippines Brand Collective Inc. Full time ₱480,000 - ₱600,000 per year

    The Merchandising Manager (Product Development) is responsible for leading the end-to-end product development process—from concept to commercialization. This role ensures that product assortments are aligned with market trends, brand direction, and business objectives. The position works closely with design, marketing, and supply chain teams to deliver...

  • Brand Manager

    4 days ago

    Quezon City, National Capital Region, Philippines Wizer Industries Inc. Full time ₱300,000 - ₱600,000 per year

    ABOUT WIZER INDUSTRIES, INC.Wizer Industries, Inc. started in early 1960's as the exclusive distributor of watches, with business coming mainly from wholesalers and individual watch stores. which were the main retail channels for timepiece at the time.Wizer Industries, Inc. sells only genuine watches as the Philippines' authorized retailer of Tissot,...

  • Brand Manager

    4 days ago

    Quezon City, National Capital Region, Philippines BonChon Chicken Full time ₱350,000 - ₱600,000 per year

    Brand ManagerDuties & Responsibilities:Brand Strategy: Develop and implement brand strategies, conducting market research to understand customer trendsCampaign Management: Lead marketing campaigns across digital, social, and print channelsBrand Messaging: Maintain consistent brand voice and messaging across all communication channelsMarket Analysis: Track...

  • Brand Manager

    2 weeks ago

    Quezon City, National Capital Region, Philippines Dexterton Corporation Full time ₱1,200,000 - ₱2,400,000 per year

    We're Hiring: Brand Manager – Tiles Quezon City | Full-timeDexterton Corporation is looking for a creative and strategic Brand Manager (Tiles) to join our growing team. This role is perfect for someone with a strong design sensibility, a passion for surfaces and materials, and the ability to translate trends into brand growth and client engagement.What...

  • Brand Manager

    2 weeks ago

    Quezon City, National Capital Region, Philippines TL Sales and Management Services Inc. Full time ₱1,200,000 - ₱3,600,000 per year

    Of course Here is the completed job ad with your company's name, TL Sales and Management Services Inc., filled in.Brand Manager, Consumer Electronics & Tech BrandsLocation: Quezon City, Metro ManilaCompany: TL Sales and Management Services Inc.Are you passionate about bringing the world's leading tech brands to life?At TL Sales and Management Services Inc.,...

  • Brand Manager

    4 days ago

    Quezon City, National Capital Region, Philippines Personal Collection Direct Selling Inc. Full time ₱1,200,000 - ₱2,400,000 per year

    Key FunctionsDrives revenue and profitability growth of the assigned brand/sDevelops the brand portfolio strategy and identifies potential new products based on comprehensive research of market trends and opportunities, consumer latent needs, and key business insights that will generate competitive advantage of PC versus other DS and retail brands.Develops...

  • Brand Manager

    4 days ago

    Quezon City, National Capital Region, Philippines The Executive Edge, Inc. Full time ₱600,000 - ₱800,000 per year

    Client: Our client is a large local consumer goods company with manufacturing and product innovation capability across diverse categories including but not limited to household goods, personal hygiene, nutrition, and food.Position: BRAND MANAGERJob Purpose: The successful candidate will be responsible for end-to-end strategic marketing and overall brand...