Digital Media Buyer

8 hours ago

Makati City, National Capital Region, Philippines Kimtan Labs Full time ₱1,200,000 - ₱2,400,000 per year

About Kimtan Labs:

Kimtan Labs
is an FMCG company, building the next generation of health, wellness, and personal care brands for Southeast Asia. We specialize in building culturally resonant products that thrive across omnichannel ecosystems; from leading e-commerce platforms to premium retail distribution.

Our portfolio includes:

  • Posh Skin Co. – A skincare brand for Gen Z that blends proven acne-fighting formulations with fun, aesthetic-driven packaging. Posh bridges the gap between viral digital discovery and impulse retail purchase.
  • Dr.10 – A health and wellness line built on the principle of delivering 10x value. From nasal strips to oral care solutions, Dr.10 products are designed for everyday performance.
  • [Coming Soon] Han – A premium men's personal care brand inspired by Asian heritage and modern minimalism. With refined formulations and design-led packaging, Han is positioned for selective retail placement and direct-to-consumer growth.

At Kimtan Labs, we bring together data-driven insights, performance marketing, and retail partnerships to scale ideas into enduring brands. By uniting online virality with offline accessibility, we ensure our products are discoverable, trusted, and within reach, everywhere consumers shop.

We are seeking a
Digital Media Buyer
to plan, execute, and optimize paid advertising campaigns across TikTok, Shopee, Lazada, and Meta (Facebook & Instagram). The ideal candidate is data-driven, strategic, and experienced in managing e-commerce ad campaigns that drive sales.

Responsibilities:

  • Develop and implement paid media strategies to maximize ROI across TikTok, Shopee, Lazada, and Meta.
  • Optimize ad placements, targeting, and bidding strategies to improve performance and efficiency.
  • Conduct A/B testing on ad creatives, audiences, and messaging to enhance campaign effectiveness.
  • Monitor and analyze key performance metrics (CPC, CTR, ROAS, conversion rates) and adjust strategies accordingly.
  • Collaborate with creative and marketing teams to develop compelling ad content.
  • Stay updated on platform algorithm changes, trends, and best practices for e-commerce advertising.
  • Manage ad budgets effectively, ensuring cost efficiency while meeting revenue goals.

Qualifications:

  • Proven experience in media buying and running performance-driven ads on TikTok, Shopee, Lazada, and Meta.
  • Strong analytical skills and proficiency in advertising dashboards and analytics tools.
  • Ability to interpret data and optimize campaigns based on performance insights.
  • Experience in e-commerce, affiliate marketing, or online retail advertising is a plus.
  • Detail-oriented, self-motivated, and able to manage multiple campaigns simultaneously.
  • Willing to work onsite at Makati office.

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