Social Media Marketing Assistant

Important Application Instruction:

To be considered for this role, you MUST complete the brief application questionnaire via the Google Form linked in the "How to Apply" section at the bottom of this description. Applications submitted without completing the form will not be reviewed.

About Lux Marketing Strategies:

At Lux Marketing Strategies, we build websites that are more than just visually appealing; they are designed to convert, optimized for search engines, and scalable to grow with your business. We enhance every aspect of our clients' businesses, ensuring their brand shines across all platforms. From creating a strong online presence with cutting-edge digital marketing techniques to delivering exceptional customer experiences, we know what sets brands apart. Using analytics and creative strategies, we position brands as leaders in their industry and in the minds of their clients. Our commitment is to help businesses not only reach their potential but soar beyond expectations, transforming potential into measurable results through precision marketing, tailored influencer connections, and data-driven insights—all designed to amplify brands.

Job Summary:

Are you a highly skilled and results-driven social media professional looking for an opportunity to take on significant responsibility and grow into a leadership role? We are seeking a Social Media Specialist to join our team and work closely with our Social Media Manager. This role requires strong independent execution skills in content creation, paid social advertising, analytics, and strategy implementation for a diverse portfolio of clients. If you are passionate about driving measurable results through social media, proficient with key industry tools, and ready to contribute strategically, we encourage you to apply. While supporting the manager, this position is designed for someone with the capability and ambition to potentially grow into a more senior or managerial role.

Key Responsibilities:

• Develop, create, and edit high-quality, engaging social media content (graphics, videos, written posts) optimized for specific platforms including Facebook, Instagram, TikTok, LinkedIn, X (formerly Twitter), and others.
• Edit short-form and long-form videos for social media, ensuring content is compelling and aligns with brand voice and platform best practices.
• Independently plan, set up, manage, and optimize social media advertising campaigns across various platforms, managing budgets effectively and aiming for strong ROI.
• Conduct in-depth competitor analysis on social media to benchmark performance, identify strategic opportunities, and inform content and ad strategies.
• Develop and refine audience segmentation and targeting strategies for both organic content distribution and paid advertising campaigns to reach the most relevant audiences.
• Utilize advanced social media analysis tools, including SEMrush (for social tracking/analysis), AdClarity, and native platform analytics, to monitor performance, track key metrics, and generate comprehensive reports on organic and paid social media activities.
• Contribute to the development of social media strategies based on data analysis, competitor insights, and platform trends.
• Manage social media content calendars and scheduling for multiple clients.
• Engage with online communities, monitor brand mentions, and manage comments and messages ([Adjust if community management is NOT part of the role]).
• Stay current with the rapidly evolving social media landscape, including new features, algorithm changes, advertising policies, and emerging platforms/trends.
• Communicate performance results, insights, and strategic recommendations clearly to the Social Media Manager and potentially to clients.

Required Skills & Qualifications:

• 3+ years of hands-on experience in social media marketing, with a strong focus on content creation, paid social advertising, and analytics.
• Proven experience independently running and optimizing social media advertising campaigns with clear examples of results achieved.
• High proficiency in creating and editing compelling social media content, including significant experience with video editing for social platforms.
• Advanced proficiency in using Canva for social media graphic design.
• Experience using social media analysis/competitive intelligence tools such as SEMrush (social features) and AdClarity.
• Demonstrated ability to conduct thorough competitor analysis and translate findings into actionable strategies.
• Strong understanding of audience segmentation and targeting principles for social media advertising and organic reach.
• Experience with generating detailed social media performance reports, highlighting key metrics and insights.
• Excellent understanding of best practices across major social media platforms (Facebook, Instagram, TikTok, LinkedIn, X, etc.).
• Ability to work independently, manage multiple client projects, and prioritize effectively in a remote environment.
• Strong analytical skills with the ability to interpret data and provide strategic recommendations.
• Excellent written and verbal communication skills.

Desired Skills (Bonus Points):

• Experience in a digital marketing or social media agency setting.
• Experience with social media management/scheduling platforms (e.g., Hootsuite, Later, Buffer).
• Proficiency with additional video editing software (e.g., CapCut, Adobe Premiere Rush, InShot, Final Cut Pro).
• Experience with other design tools besides Canva.
• Understanding of conversion rate optimization (CRO) principles as they apply to social media ads.
• Experience working with a large volume of client accounts.

Work Environment & Benefits:

• Fully remote position, offering flexibility within an 8-hour shift, Monday-Friday structure (as long as tasks are completed efficiently).
• Collaborative team environment with direct guidance from the Social Media Manager and opportunities for strategic input.
• Opportunity to work with cutting-edge AI tools and software to enhance social media strategies.
• High potential for professional growth and advancement within the company.
• We offer a competitive salary with a monthly range typically between PHP ₱35,000 to ₱70,000+, commensurate with experience, skills, and proven track record.

How to Apply:

Interested candidates are invited to complete our application questionnaire via this Google Form:

Please ensure you upload your resume within the Google Form. Applications submitted without completing the questionnaire or providing a resume will not be considered.

Job Type: Full-time

Pay: Php35, Php70,000.00 per month

Benefits:

• Flexible schedule
• Opportunities for promotion
• Work from home

Education:

• Bachelor's (Preferred)

Experience:

• professional social media mktg: 3 years (Required)
• paid social media advertising: 3 years (Required)
• creating and editing videos for social media: 2 years (Required)
• Canva for social media design: 2 years (Required)
• SEMrush: 2 years (Required)
• social media analysis tools: 2 years (Required)
• social media competitor analysis: 3 years (Required)

Work Location: Remote

Expected Start Date: 09/24/2025