Marketing Analytics Specialist

4 days ago


Taguig, National Capital Region, Philippines DITO Telecommunity Corporation Full time ₱900,000 - ₱1,200,000 per year

Overview

We're looking for an aspiring Performance Marketing
Specialist, to help us with planning and implementing innovative Paid Advertising campaigns to grow the user base, traffic, and engagement

  • Creating & optimizing campaigns across the digital landscape Facebook AdWords (Search, Display), Youtube, LinkedIn, Twitter
  • Performing A/B testing & ROI optimization
  • Implementing programmatic advertising campaigns
  • Exploring other digital channels & new media (blog networks, native advertising)
  • Collaborating with the content team & providing data insights
  • Ad copywriting, testing and campaign optimization
  • Setting up and optimizing Google Analytics goals and tracking/conversion pixels
  • Extensive reporting & data analysis based on metrics that matter

Requirements

  • You have a deep understanding for paid advertising and the web.
  • At least 5 years experience in performance marketing.
  • Google AdWords and Analytics certifications.
  • Hands-on experience in Google Analytics, Looker Studio and/or other tracking software.
  • Hands-on experience on marketing automation concepts (tools, scripts, APIs, dynamic/triggered campaigns).
  • Experience with affiliate marketing, remarketing/retargeting campaigns, and display advertising.
  • Programmatic advertising experience.

NOTE: We regret to inform that only shortlisted candidates will be notified.



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