
SEO/SEM Specialist
2 weeks ago
JOB QUALIFICATIONS:
● Bachelor's degree holder, with a highly preferred degree in Business/ Marketing/ /Advertising or IT related course.
● Minimum of 2 years' professional experience in successfully developing and executing SEO and SEM campaigns.
● Able to complete competitive analysis of other companies within the industry.
● Strong knowledge and deep understanding of Google Ads, Google Analytics, and Google Reviews
● Understanding of search engine algorithms and ranking methods.
● Knowledge of Wordpress CMS (Elementor Page Builder)
● Fluent in English, both in written and verbal communication
● Open to work ON-SITE (Monday to Friday; 8:00 am to 5:00 pm)
JOB RESPONSIBILITIES:
● Monitor and analyze website traffic and visitor trends.
● Monitor and analyze trends and traffic on social media platforms, particularly Google and Meta.
● Collaborate with the Social Media Supervisor to manage Google Ads campaigns.
● Maintain and update information on the official Google Business Profile and respond to Google Reviews.
● Analyze direct and potential competitors and develop a customized SEO strategy for the website and social media platforms.
● Document SEO optimization guidelines to serve as a reference by the company.
● Demonstrate ability to meet tight deadlines. Weekly and monthly SEO reports are required to clearly outline accomplishments and action plans.
● Upload blogs, promotional pages, and other materials prepared by the marketing team to the website and relevant channels to enhance search engine visibility and increase web traffic.
● Work closely with the Web Developer to maintain Shinagawa's websites; a solid understanding of web-based technologies is expected.
● Discuss updates from the Japanese staff.
● Other tasks that management may assign from time to time relevant to job position.
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