Offline Marketing Specialist

5 days ago

Bonifacio Global Metro Manila, Philippines DigiPlus Interactive Corp. Full time

Key Responsibilities:

Offline Agent Recruitment & Management

  • Identify, approach, and recruit potential agents through on-site visits and face-to-face engagement.
  • Guide agents through onboarding and account setup.
  • Maintain regular follow-ups to support agent activity, performance, and retention.

Field Promotion & Local Activation

  • Execute offline promotional activities such as mall activations, merchant visits, and local events.
  • Coordinate and deploy offline materials (T-shirts, QR standees, posters, stickers).
  • Ensure all on-site activities follow company guidelines and reporting standards.

Mall & Merchant Channel Development

  • Conduct field visits to malls, food courts, office buildings, and community locations.
  • Approach merchants or tenants and convert them into long-term agent partners.
  • Assist with basic coordination related to booths, displays, or promotional placement.

On-site Reporting & Execution Tracking

  • Record daily field activities, merchant visits, and agent status updates.
  • Maintain accurate on-site records, including contacts, progress, and cooperation status.
  • Provide basic weekly summaries of field outcomes and observations.

Market Feedback & Insights

  • Collect frontline feedback from merchants and agents regarding cooperation conditions and challenges.
  • Share insights to improve offline strategy and execution efficiency.

Qualifications:

Experience:

  • At least 1 year of experience in offline sales, field marketing, merchant acquisition, or business development.
  • Skills & Traits:
  • Comfortable with face-to-face communication and on-site pitching.
  • Strong execution mindset, high self-discipline, and willingness to work in outdoor, field-based settings.
  • Highly organized and accountable team player with good attendance records, low absenteeism

Preferred (but not required):

  • Experience with mall promotions, booth activations, or street-level marketing.
  • Background in gaming, entertainment, or related industries is a plus.

Language Requirements

  • Proficient in Filipino and English (spoken and written).

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