Driver Marketing Executive
2 hours ago
We're Hiring: Driver Marketing Executive
Department:
PH Supply Growth (DAX Acquisition & Onboarding)
Location:
Marikina (Onsite, 5x a week; field/activation work as needed)
Be part of the team that powers the community of driver and delivery-partners behind Grab and Move It. If you're passionate about creating impactful marketing campaigns that move real people and real economies, this role is for you.
About the Role
As the
Driver Marketing Executive
, you will be at the forefront of
lead generation and acquisition campaigns
to ensure a healthy supply of driver and delivery-partners across all Grab verticals (GrabCar, GrabFood, GrabExpress, MoveIt).
You will:
- Strategize and execute
driver acquisition campaigns
from planning to rollout. - Activate campaigns through
digital and offline channels
(social media, paid ads, community engagement, OOH, radio, email/SMS marketing, offline activations, etc.). - Work closely with Driver Acquisition, Operations & Business Teams to create seamless conversion journeys.
- Monitor performance, optimize spend, and improve funnel efficiency from
top-of-funnel to onboarding
.
What We're Looking For
3+ years
relevant work experience
(2 years can be considered depending on scope handled)
Lead Generation
+
Social Media/Content Creation
background
Experience in
360 Integrated Marketing Communications
is highly preferred
Exposure to
BTL (offline activations)
and
digital marketing (boosting/paid campaigns)
ATL (OOH/TV) experience is a plus
Leadership experience is a strong advantage
A self-starter
who takes ownership, is confident, open-minded, and assertive when needed
Why Join Us?
You'll be working with a collaborative team of
progressive thinkers
, shaping the
driver onboarding and early lifecycle experience
— a critical impact role in building the community that moves our cities.
Interested? Ready to drive impact with us?
Send your CV to
or apply directly via LinkedIn.
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