
Strategy and Insights Associate
1 day ago
Job Description:
We are seeking a dynamic and analytical professional to join our team in a
Strategy and Insights
Associate role. This position combines strategic planning, data-driven insights, and innovative thinking to craft impactful marketing strategies and optimize campaign performance. The ideal candidate will possess expertise in strategy development and data analytics, with a proven ability to drive brand growth and enhance agency success.
Key Responsibilities:
Strategic Planning and Insights
- Develop Marketing Strategies:
Design and execute comprehensive strategies to meet client objectives, with a focus on creative campaigns and content marketing. - Craft Strategic Briefs:
Prepare actionable briefs to guide creative and operational teams. - Market and Consumer Analysis:
Conduct research and interpret data on market trends, consumer behavior, and competitor activity to inform strategic recommendations.
Data Analytics and Performance Optimization
- Data Analysis and Reporting:
Analyze campaign data to provide actionable insights and optimization strategies, focusing on consumer journey mapping and performance tracking. - Trend Analysis:
Monitor digital consumer behavior, social media analytics, and industry trends to identify opportunities for innovation. - Technology Utilization:
Leverage advanced tools like social media listening platforms for insights generation.
Client and Stakeholder Management
- Present Insights:
Collaborate with account teams to deliver compelling presentations and reports, showcasing strategy effectiveness and areas for improvement. - Build Relationships:
Establish trust and maintain strong relationships with clients, acting as a strategic advisor.
Key Skills and Requirements
- Strategic Thinking:
Exceptional ability to develop and communicate data-driven strategies. - Communication:
Outstanding written and verbal communication skills, with the ability to present complex data in a clear, compelling manner. - Team Collaboration:
Proven ability to work cross-functionally with creative,, and client success teams.
Qualifications:
- This is an Entry Level role so we're looking for Fresh Grads or 1-2 Years Experience Professional who will be up for the challenge
- Bachelor's degree in Marketing, Data Analytics, Communications, or a related field.
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