Brand Manager
4 days ago
About the role
As a Brand Manager at CPEFOODS PHILS INC.', you will be responsible for developing and executing effective marketing strategies to drive brand awareness, engagement, and growth. This is a full-time position based in Quezon City, Metro Manila. You will play a crucial role in shaping the brand identity and positioning of our products within the competitive Marketing & Communications industry.
What you'll be doing
- Developing and implementing comprehensive brand strategies to enhance brand visibility and equity
- Conducting market research to understand consumer insights, trends, and competitive landscape
- Collaborating with cross-functional teams to create and execute integrated marketing campaigns
- Analysing campaign performance and optimising marketing activities to achieve desired business objectives
- Managing and overseeing the brand's creative assets, including content, design, and messaging
- Staying up-to-date with industry best practices and emerging marketing technologies
- Monitoring and reporting on brand performance metrics to inform decision-making
What we're looking for
- Minimum 3-5 years of experience in brand management or a relevant marketing role
- Strong understanding of consumer behaviour, market trends, and competitive dynamics in the Brand Management industry
- Proven track record of developing and implementing successful brand strategies and marketing campaigns
- Excellent communication, presentation, and interpersonal skills to collaborate effectively with cross-functional teams
- Proficient in data analysis, insights generation, and performance reporting
- Creative mindset with the ability to conceptualize and execute engaging brand content
- Adaptable and able to thrive in a fast-paced, dynamic work environment
What we offer
At CPEFOODS PHILS INC.', we are committed to nurturing a collaborative, innovative, and supportive work environment. We offer competitive compensation, comprehensive benefits, and opportunities for professional development and growth. Our team is passionate about driving brand success, and we encourage a healthy work-life balance to ensure the overall wellbeing of our employees.
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