Digital Marketing Specialist

2 weeks ago

Ayala Alabang, National Capital Region, Philippines KMC Solutions Full time ₱900,000 - ₱1,200,000 per year

Make your next big career move by applying as KMC Solutions' next PERFORMANCE MARKETER

As a Performance Marketer with a specialization in social media, you will be responsible for developing and executing strategies to optimize our online presence, increase brand awareness, and drive conversions through various social media channels. You will collaborate closely with the content creation team to create engaging content, analyze performance metrics, and implement data-driven tactics to achieve our marketing objectives.

This position is ON-SITE only.

On top of your salary, here are the exciting benefits you can look forward to:

  • Health Insurance/HMO
  • Enjoy unlimited MadMax Coffee
  • Diverse learning & growth opportunities
  • Accessible Cloud HR platform (Sprout)
  • Above standard leaves

The main responsibilities of a PERFORMANCE MARKETER include:

  • Hands-on expertise in Meta, Google, and TikTok Ads, with proven ability to plan, launch, and optimize campaigns.
  • Plan, execute, and optimize Google Ads campaigns, ensuring campaigns are aligned with client objectives and deliver measurable results.
  • Conduct thorough keyword research and competitive analysis to identify high-value keywords and content opportunities.
  • Create and refine ad copy and landing pages to improve ad relevance and performance.
  • Monitor and analyze campaign performance data to identify opportunities for optimization and growth.
  • Collaborate with content writers and other team members to ensure on-page and off-page SEO best practices are implemented.
  • Track and report on KPIs and performance metrics, providing actionable insights and recommendations for improvement.
  • Stay updated with the latest trends and best practices in Google Ads and SEO.

To apply, you must be an expert on the following requirements:

  • Hands-on expertise in Meta, Google, and TikTok Ads, with proven ability to plan, launch, and optimize campaigns.
  • Proven experience managing Google Ads campaigns, including keyword targeting, ad copy creation, and bid strategies.
  • Strong understanding of keyword research and SEO principles, including on-page optimization and link-building.
  • Analytical mindset with the ability to interpret data and make data-driven decisions.
  • Familiarity with Google Analytics, Google Search Console, and other SEO tools.
  • Excellent communication and collaboration skills.
  • Ability to work independently and manage multiple projects simultaneously.

It will also be favorable if you are knowledgeable in:

  • Google Ads Certification.
  • Experience working in a fast-paced digital marketing environment.

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