Performance Marketing Specialist

Join the enablesGROUP – Where Talent Meets Opportunity

Why Join enablesGROUP?

Since 2016, enablesGROUP
 has been on a mission: to deliver high-quality operations and outsourcing services to every client, big or small.

Fast forward to 2025, we've grown our global footprint to serve 100+ clients and expanded into 4 key industries. At Enables Group, you're not just joining a company – you're joining a community that values growth, learning, and success. Check us out at

At enablesGROUP, you're not just joining a company – you're joining a community that values growth, learning, and success.

We have market leading engagement scores and invest heavily in your Learning and Development, with a specific focus on enhancing your ability to leverage AI in your daily tasks.

Our Perks & Benefits include:

• Comprehensive 
  health and life insurance
   starting Day 1, covering 2 eligible dependents.
• 20 leave credits
   for vacation, emergencies, sick days, and even your birthday
• Endless opportunities for 
  career advancement
   with annual performance reviews and salary increases.
• Company-provided 
  laptop
   to set you up for success.
• Convenient 
  office location in Pasig
  , at the heart of Manila, accessible to all.
• Loyalty rewards:
   Employees celebrating 5 years could receive a profit-sharing scheme.
• In-house learning & development programs
   with access to the latest in AI and technology.

Job Title:
 Performance Marketing Expert

Location:
 Pasig, Philippines

Work Schedule:
 Monday to Friday, 6:00 AM – 3:00 PM (Hybrid)

The Performance Marketing Expert will be responsible for designing, executing, and optimizing digital advertising campaigns across multiple platforms to drive subscriber growth, reduce Customer Acquisition Cost (CAC), increase Return on Ad Spend (ROAS), and maximize Lifetime Value (LTV). This is a senior role, suited to an experienced performance marketer who can both execute and strategically guide channel selection and growth.

RESPONSIBILITIES

•
Develop, implement, and optimize performance marketing strategies across Meta, Google, TikTok, and other high-potential channels.

• Manage and optimize $20–30k monthly paid media spend to achieve CAC, ROAS, and LTV targets.

• Lead end-to-end campaign execution, including audience segmentation, creative briefing, ad buying, optimization, and scaling.

• Recommend and test new channels (e.g., YouTube, Pinterest, affiliates) and growth tactics to expand reach and revenue.

• Produce weekly reporting and insights for the Head of E-Commerce, covering CAC, ROAS, subscription conversion rates, retention, CTR, and spend efficiency.

• Collaborate closely with the design team to brief and iterate creative assets, ensuring performance-driven testing.

• Liaise with Shopify developer and freelance partners where needed to ensure smooth execution of campaigns, landing pages, and checkout flows.

• Establish processes, frameworks, and benchmarks for future hires as the performance marketing function scales.

Key Requirements (Skills & Experience)

• 5+ years of proven experience in performance marketing with a strong track record of scaling D2C e-commerce brands (preferably in health, wellness, or supplements).

• Deep knowledge of Meta Ads Manager, Google Ads, TikTok Ads, GA4, and other performance platforms.

• Strong analytical mindset with the ability to interpret data and translate insights into action.

• Demonstrated ability to manage significant monthly media budgets ($20k+) with measurable ROI improvements.

• Exceptional written and verbal communication skills in English, with the ability to present performance insights clearly.

• Strategic and hands-on — comfortable driving the big picture as well as executing the details.

• Experience mentoring or managing junior marketers a plus.

Tools & Platforms:

• Meta Ads Manager, Google Ads, TikTok Ads

• GA4, Google Tag Manager, Looker Studio (reporting)

• Shopify, Recharge (subscriptions), Klaviyo (email), Gorgias (CX platform)

• Familiarity with affiliate and influencer platforms beneficial

Ready to be part of a team that grows, innovates, and celebrates success together? Join enablesGROUP today