Digital Marketing
5 days ago
We are seeking a results-driven Digital Marketing and Sales VA to join our team. This role blends marketing expertise with sales leadership to drive customer engagement, generate high-quality leads, and increase revenue. The ideal candidate is strategic, proactive, and capable of leading a small team while executing digital marketing campaigns and actively supporting the sales process.
Key Responsibilities:
- Lead and manage a small marketing and sales team, providing guidance, coaching, and performance oversight.
- Develop and execute digital marketing campaigns across multiple channels, including social media, email, SEO/SEM, content marketing, and paid advertising.
- Generate, nurture, and convert leads to meet sales targets, leveraging digital strategies and direct outreach.
- Collaborate with the sales team to create promotional materials, presentations, and campaigns that drive results.
- Monitor and analyze campaign and sales performance using analytics tools, optimizing strategies for maximum ROI.
- Manage the company's online presence, including website content, social media profiles, and online ads.
- Conduct market research to identify new business opportunities, trends, and customer needs.
- Track and report on key sales and marketing metrics, providing actionable insights to improve performance.
- Support sales outreach efforts, including lead qualification, cold emailing, and follow-ups.
- Assist in developing pricing, promotional, and discount strategies in collaboration with management.
Qualifications:
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Proven experience in digital marketing and sales, including lead generation and team leadership.
- Strong understanding of social media platforms, digital advertising, SEO/SEM, email marketing, and CRM tools.
- Experience with marketing automation platforms is a plus.
- Excellent written and verbal communication skills.
- Analytical mindset with the ability to interpret data and make data-driven decisions.
- Strong organizational, project management, and leadership skills.
- Self-motivated, proactive, and results-oriented.
- Creative problem-solving abilities and adaptability to changing business needs.
- Knowledge of graphic design, content creation, or video production is a plus.
Job Type: Part-time
Expected hours: 30 per week
Benefits:
- Pay raise
- Work from home
Work Location: Remote
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