Marketing Manager
7 days ago
Job responsibilities:
- Develop and Implement Marketing Strategy.
- Build and execute comprehensive marketing plans that align with business objectives, driving growth and brand awareness own content calendar plan.
- Manage and oversee monthly content calendars, ensuring timely delivery across digital, social, and offline channels.
- Strengthen Brand Positioning ; Define and maintain consistent brand messaging , ensuring alignment across all marketing efforts and touchpoints.
- Lead Creative Collaboration ; Manage relationships with outsourced creatives, designers, and copywriters to produce high-quality, on-brand content.
- Executive Campaigns; Plan, launch and manage integrated marketing campaigns, including products launches, seasonal promotions, and special initiatives.
- Analyze and Optimize Performance; Track key metrics , prepare performance reports and adjust strategies to maximize ROI and engagement
- Cross-Functional Collaboration; Partner with sales , products, and operations teams to ensure marketing efforts support revenue goals and customer experience.
- Project and Budget Management ; Oversee multiple concurrent campaigns, manage budgets, and ensure timely execution of deliverables.
- Market Trend Monitoring; Stay current on industry trends, competitor strategies and emerging tools to recommend new initiatives and opportunities
- Team Leadership; Mentor junior marketers, and foster a collaborative environment that drives creatively and results.
Qualifications:
- Minimum of 5 years of experience in marketing, branding, or related roles.
- Strong background in content strategy and storytelling across multiple channels
- Proven experience in planning and executing monthly content calendars.
- Solid understanding of brand positioning and development
- Ability to lead and collaborate effectively with outsourced creatives and graphics artists.
- Skilled in executing marketing campaigns and promotional initiatives
- Strong project management skills, with the ability to meet deadlines and manage multiple campaigns.
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