Digital Marketing Manager

2 weeks ago

Taytay, Calabarzon, Philippines Quantrics Enterprises Inc. Full time ₱480,000 - ₱960,000 per year

We're looking for a Digital Marketing Manager to join our Marketing & Communications team. In this role, you'll own our digital presence – from social media and email campaigns to SEO and web analytics – ensuring our story reaches the right audiences, in the right places, at the right time.

SPECIFIC DUTIES AND RESPONSIBILITIES

· Manage and optimize digital channels: website, social media, email marketing, SEO, paid campaigns, and find opportunities where we can push B2B marketing and B2candidate initiatives

· Create digital recruitment strategies in close collaboration with the Recruitment Marketing Team

· Conceptualize, create and schedule (together with Social Media Specialist) engaging content in collaboration with your Brand and Communications colleagues.

· Track and analyze KPIs to measure performance, providing actionable insights and recommendations.

· Manage dashboards and reporting to keep leadership informed of campaign impact.

· Support the rollout of brand marketing and external communications campaigns across digital platforms.

· Stay ahead of trends and propose innovative digital tactics (new formats, emerging platforms).

· Ensure consistency in tone, look, and feel across all digital touchpoints.

· Will deliver the following:

o   Monthly analytics report for leadership (KPIs, insights, recommendations).

o    Content calendar for digital channels, integrated with brand and internal campaigns.

o    Performance-optimized campaigns (SEO updates, social posts, ad campaigns).

o   Audience insights (who engages, on which channels, and why).

Core Competencies

· years' experience in digital marketing or a related role.

· Strong knowledge of social media management tools (Hootsuite, Sprout, Buffer) and CMS platforms (WordPress, Squarespace, Drupal, Webflow).

· Familiarity with SEO/SEM practices and tools (Google Analytics, Google Ads, SEMrush, etc.).

· Basic knowledge of HTML/CSS and ability to make web updates and optimize landing pages with light coding (formatting, embedding videos, fixing simple errors, creating pages, posting and updating copy, swapping visuals).

· Experience with marketing platforms/automation integrations (HubSpot, Mailchimp tracking pixels, analytics tags).

· Excellent writing and editing skills adapted to digital channels.

QUALIFICATIONS

Educational Qualification/s

  • With a Bachelor's degree in Marketing, Business Administration, Journalism, Communications or equivalent
  • Masters degree and digital marketing course equivalent a plus

Work Conditions

· Hybrid – 3x-4x a week onsite (Taytay Rizal)

· Mid-shift (3PM-12AM)

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