Strategist / Planner

Established in 2004,
OLIVER
is the world's first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences.

As a part of
The Brandtech Group
, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our
AI solutions
enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.

Role:
Strategist / Planner

Location:
Manila, Philippines

About the role:
Are you looking for an opportunity to innovate with brands? Involving the development of strategy, creative concepts, content and campaign implementation?

This role will be underpinned by passion and ambition, and those with experience in leading digital content and social campaigns within a creative agency will have an advantage.

The Planner will report into the Global Planning & Strategy Director and partner with the the account, delivery and creative team leads. This is a client facing role, where you will be expected to be comfortable working closely with client brand team, central marketing project teams and the clients' agency partners.

This is an exciting opportunity for a truly curious and entrepreneurial thinker, part of a rewarding partnership between Oliver and client team with an established global footprint of our clients.

What you will be doing:

• Develop insights and strategic responses to briefs across campaign, content and new product development briefs
• Champion and drive a mobile first and short form content agenda
• Help evaluate ideas and concepts against client's best practice, strategy frameworks and mobile first
• Help establish effective 'ways of working' with client's internal teams and specialist partners
• Act as a content expert and advocate within client team, working with clients as a subject matter expert
• Advise clients and their teams on approaches to effective Content Strategies that inform content briefs and requirements
• Assess, develop and implement effective content strategies to meet client briefs across all necessary touchpoints
• Manage and facilitate stakeholder engagement sessions and workshops on all aspects of content and content strategy collaborating directly with client teams and specialist partners including Search, Social, Media, CRM, Ecommerce, Content and Data
• Be a facilitator for 'right first-time content' ensuring that we have the right insights and collaboration to direct content strategy development
• Work with CMI / PDC functions account director, brand, and media in developing relevant measurement approaches and frameworks to ensure effectiveness is appropriately defined and tracked.

What you need to be great in this role:

• The Planner to work within the clients collaboration models to ensure effective and efficient working with all relevant client teams and partners
• Skillset and Experience (fundamentals)
• Minimum 5 years' experience in a Snr Strategy role with Content Strategy a core function
• Strong understanding of Content Marketing (Social, Mobile, Search, Display, Dotcom, Ecomm, Digital OHH OOH)
• Strong understanding of Content: Formats, Performance, Testing, Optimisation and Search (SEM-SEO)
• Strong understanding of Content Publishing and Distribution methods and technologies
• Ability to understand and interpretative multi-channel insight reports
• Be able to present and justify work based on robust 'insights'
• Passionate about all things related to Content, with a keen interest in keeping up to date with trends and technological advances
• Proven experience of working in a multi-stakeholder environment
• Proven experience of working group leadership and workshop facilitation
• A self-starter, able to work in fast paced environment as within a collaborative and agile team structure
• Excellent verbal communication and presentation skills
• Previous experience of FMCG in particular Personal Care or Beauty brands are a must.
• Passion for and inquisitive about AI and new technologies
• Understanding and knowledge of AI tools is beneficial, but ability to learn and digest benefits and features of AI tools is critical
• Willingness to learn and incorporate AI into design processes.

Req ID: 13921

Our values shape everything we do:

Be
Ambitious
to succeed

Be
Imaginative
to push the boundaries of what's possible

Be
Inspirational
to do groundbreaking work

Be
always learning and listening
to understand

Be
Results-focused
to exceed expectations

Be
actively pro-inclusive and anti-racist
across our community, clients and creations

OLIVER,
a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.
OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.