Marketing Coordinator
4 weeks ago
Gardenia Bakeries (Phils.), Inc. is seeking a highly skilled Marketing Services Coordinator to join our team. As a key member of our marketing team, you will be responsible for supporting the development and execution of marketing campaigns, events, and promotional activities.
Key Responsibilities:- Campaign Management:
- Assist in the planning, development, and execution of marketing campaigns across various channels (digital, print, social media, etc.).
- Coordinate with internal teams and external agencies to ensure campaigns are delivered on time and within budget.
- Event Coordination:
- Plan and organize promotional events, trade shows, and other marketing activities.
- Manage event logistics, including venue selection, vendor coordination, and on-site setup.
- Content Creation:
- Collaborate with the marketing team to develop engaging content for social media, website, email newsletters, and other marketing materials.
- Ensure all content aligns with the brand's voice and messaging.
- Collaboration with Merchandisers:
- Work closely with merchandisers to ensure consistent and effective in-store branding and promotional displays.
- Provide guidance and support to merchandisers to enhance product visibility and sales.
- Brand Education and Training:
- Develop and deliver training programs to educate internal teams and merchandisers on Gardenia's brand values, standards, and guidelines.
- Ensure all brand representatives understand and convey the brand message accurately.
- Market Research:
- Conduct market research to identify trends, competitor activities, and customer preferences.
- Provide insights and recommendations to improve marketing strategies and tactics.
- Reporting and Analysis:
- Monitor and analyze the performance of marketing campaigns and events.
- Prepare reports on campaign effectiveness and provide actionable insights for improvement.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- 2+ years of experience in marketing, brand management, or a related role.
- Strong organizational and project management skills.
- Excellent communication and interpersonal skills.
- Ability to work collaboratively with cross-functional teams.
- Proficiency in Microsoft Office Suite and marketing software/tools.
- Knowledge of the food industry and experience in FMCG (Fast-Moving Consumer Goods) is a plus.
- Creative thinker with a passion for marketing and brand development.
- Detail-oriented with a strong focus on quality and accuracy.
- Proactive and able to work independently with minimal supervision.
- Team player with a positive attitude and a willingness to learn and adapt.
Job Type: Full-time
Benefits:
- Employee discount
- Flexible schedule
- Health insurance
- Life insurance
- Paid training
- Pay raise
- Staff meals provided
Schedule:
- 12 hour shift
Supplemental Pay:
- 13th month salary
- Bonus pay
- Overtime pay
- Performance bonus
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