Strategic Creative Professional

2 days ago

Lipa City, Calabarzon, Philippines beBeeCreative Full time ₱936,770 - ₱1,249,955

Creative Strategist Job Description

This is a high-performing role for an experienced creative professional who will drive performance-focused creative direction across our paid media channels.

Key Responsibilities:

  • Analyze ad performance metrics to identify trends, patterns and opportunities for optimization.
  • Fuel creative ideation with brand and industry research, ensuring relevance and alignment with business goals.
  • Translate insights into clear, inspiring creative briefs and strategic direction for designers and content creators.

Project & Stakeholder Management:

  • Manage the delivery of creative projects from concept to execution, ensuring assets are on-brief, on-brand and on-time.
  • Coordinate workflows between designers, editors and content creators to ensure smooth collaboration and alignment.
  • Act as a key point of contact for clients, gathering input, managing feedback and ensuring expectations are met throughout the process.

Creative Quality & Optimization:

  • Review content for quality, consistency and alignment with performance goals and platform best practices.
  • Provide actionable feedback and guidelines to creative teams to continuously improve output.
  • Monitor post-launch performance and recommend iterative improvements where needed.

Requirements

  • Minimum 3 years of experience in performance marketing (e.g. Creative Strategy, Media Buying, Growth Marketing).
  • A strong understanding of creative's role in driving performance across paid platforms.
  • Proven ability to analyze ad metrics and translate them into actionable creative direction.
  • Confidence in writing briefs, organizing timelines and managing moving parts within a creative team.
  • Excellent communication and collaboration skills – you know how to give and gather the right information at the right time.
  • A blend of strategic thinking and creative instincts – you can spot what's working and know how to build on it.
  • Familiarity with user-generated content, ad remixing and working with freelancers or creators is a plus.

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