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Marketing Brand Manager
2 weeks ago
We are seeking a skilled Marketing Officer to join our team at JOB MATCHMAKER. As a key member of our marketing department, you will play a pivotal role in shaping and executing marketing strategies that drive brand growth, increase visibility, and help us connect with our customers in meaningful ways.
Key Responsibilities- Develop and execute comprehensive marketing plans that amplify the JOB MATCHMAKER brand, drive sales, and increase customer engagement.
- Conduct market research to identify consumer trends, demographics, and competitors, and use this insight to shape effective campaigns.
- Collaborate with our creative team to develop visually stunning and engaging campaigns across digital, social, and traditional media.
- Manage and optimize digital marketing initiatives, including social media, email campaigns, influencer partnerships, and online advertising to increase brand exposure and drive traffic.
- 3+ years of experience in marketing, with a focus on brand management, digital marketing, and campaign development.
- Strong leadership skills, with experience managing a team, including creative professionals like copywriters and graphic designers.
- A flair for creating child-friendly and engaging content that speaks to families and enhances the JOB MATCHMAKER brand.
- Comfort with analytics tools and reporting, with a focus on tracking performance and optimizing campaigns.
- A genuine interest in children's apparel and a desire to help build a brand that resonates with both kids and parents.