Brand Manager
6 days ago
- Multinational Company
- High Impact Role
About Our Client
A leading personal care brand specializing in dermatological solutions and skincare innovations. The company is committed to providing high-quality, science-backed products that enhance skin health and overall well-being.
Job Description
- Develop and implement comprehensive brand strategies to enhance brand awareness and market positioning.
- Lead product development initiatives, including concept ideation, formulation input, packaging, and go-to-market strategies.
- Conduct market research and consumer insights analysis to identify trends, opportunities, and gaps in the personal care sector.
- Develop and execute marketing campaigns across digital, social, and traditional channels to drive brand equity and sales.
- Collaborate with cross-functional teams including R&D, sales, regulatory, and supply chain to ensure product success.
- Manage P&L responsibility for assigned brand portfolio, optimizing pricing, promotions, and profitability.
- Partner with external agencies for advertising, public relations, and media planning.
- Monitor and analyze brand performance metrics, providing insights and recommendations for continuous improvement.
- Stay updated on industry regulations, dermatological advancements, and emerging trends.
The Successful Applicant
- Bachelor's degree in Marketing, Business Administration, or a related field
- 5+ years of experience in brand management, preferably in the personal care, skincare, or dermatology industry.
- Strong analytical and strategic thinking skills.
- Experience in digital marketing, influencer partnerships, and e-commerce growth strategies.
What's on Offer
- Be part of an innovative and growing personal care brand.
- Work in a dynamic, collaborative, and entrepreneurial environment.
- Competitive salary, benefits, and professional growth opportunities.
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