Brand Narrative and Strategy Consultant
5 days ago
GMA Network, Inc. is looking for a skilled Digital Brand Strategist to lead our branding efforts.
Job OverviewWe are seeking a Digital Brand Strategist to develop and implement comprehensive brand strategies that drive business growth.
Key Responsibilities:
- Develop and execute brand narratives and strategic plans in collaboration with our creative team.
- Analyze consumer insights, current market trends, and competitor strategies to inform brand positioning decisions.
- Use data analytics to identify opportunities for increasing product awareness and engagement.
- Create clear and effective copy for marketing materials and brand strategy documents to maintain brand consistency.
- Communicate proposed strategies and progress to clients, refining messaging as needed.
- Collaborate with web designers, copywriters, and video production teams to execute cohesive brand strategies.
Requirements:
- Bachelor's degree in Marketing, Communications, or relevant field.
- Proven experience as a Brand Strategist or similar role in digital marketing.
- Strong understanding of brand management and industry trends.
- Excellent communication and presentation skills.
- Analytical mindset with proficiency in data analysis tools.
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