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Digital Campaign Manager

1 week ago

Makati City, National Capital Region, Philippines PRIVATE ADVERTISER Full time
Job Description

As a Digital Campaign Manager, you will be responsible for driving the development and execution of digital marketing campaigns that drive business growth. You will work closely with cross-functional teams to create and implement campaigns that meet business objectives.

About the Role

The ideal candidate will have a strong background in marketing automation, with experience in platforms like Marketo, Klavioyo, and Hubspot. You will be responsible for creating and managing campaign calendars, conducting market research, and analyzing campaign performance using data analytics tools.

Key Responsibilities
  • Develop and execute digital marketing campaigns across email, social media, PPC, and content marketing channels.
  • Collaborate with creative, digital, and product teams to create campaign assets, including copy, graphics, and landing pages.
  • Conduct market research to identify target audiences, competitors, and potential opportunities for campaigns.
  • Create and manage campaign calendars to ensure timely execution of all activities.
  • Monitor and analyze campaign performance using data analytics tools.
Requirements
  • At least 5 years of experience in marketing automation campaigns.
  • Proficiency in Marketo, Klavioyo, Hubspot, and Salesforce.