SEO and Video Optimization Expert
1 week ago
Job Description
Company OverviewOutsourced Quality Assured Services Inc. is a leading provider of digital marketing solutions.
Key ResponsibilitiesThe successful candidate will be responsible for:
- Developing and executing SEO strategies to drive online success.
- Optimizing content for search engines, ensuring maximum reach and discoverability.
- Conducting keyword research and competitive analysis to refine SEO strategies.
- Implementing on-page and off-page SEO techniques, including meta descriptions, title tags, internal linking, and backlink building.
- Utilizing tools like Google Analytics and Ahrefs to track performance and make data-driven decisions.
- Optimizing YouTube videos using titles, descriptions, tags, thumbnails, captions, end screens, and cards to maximize rankings and engagement.
- Working with the content team to ensure video scripts, blog posts, and website content are SEO-friendly while maintaining natural readability.
- A/B testing thumbnails, video formats, and CTAs to improve retention, CTR, and conversion rates.
- Staying up-to-date with Google algorithm changes, YouTube trends, and emerging SEO best practices.
The ideal candidate will possess:
- Expert-level SEO knowledge with a strong understanding of Google's ranking factors and search intent strategies.
- Deep knowledge of YouTube's algorithm, including watch time, engagement metrics, and search rankings.
- Proficiency in SEO tools such as Google Analytics, Ahrefs, SEMrush, Moz, TubeBuddy, and VidIQ.
- Ability to write and optimize metadata, conduct keyword research, and create SEO-friendly content strategies.
- Experience with website SEO optimization, including WordPress, Webflow, and Shopify SEO tactics.
- Knowledge of AI-driven content strategies and how search engines are evolving with AI-based ranking.
- Strong understanding of CTR optimization, audience retention strategies, and video SEO best practices.
- Ability to interpret data, identify patterns, and make strategic recommendations based on performance insights.
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