Van Life Ecommerce Specialist

15 hours ago

Batangas, Calabarzon, Philippines beBeeEcommerce Full time $90,000 - $120,000
Job Opportunity

We are seeking a Marketing Manager to drive our marketing strategy, scale paid and organic channels, and strengthen our brand presence worldwide. As a key member of our team, you will be responsible for managing a team of at least 3 members and overseeing the development and execution of strategies to increase brand awareness, community engagement, and brand search volume.

Main Responsibilities
  • Performance Marketing: Manage and optimize multi-channel campaigns across Meta, Google, TikTok, and emerging platforms to maximize ROI.
  • Brand Growth: Develop and execute strategies to increase brand awareness, community engagement, and brand search volume.
  • Data-Driven Optimization: Track, analyze, and report on performance using tools like GA4, Shopify analytics, and attribution platforms.
  • Creative Strategy: Collaborate with our content team to develop hooks, creatives, and messaging that resonate with our vanlife community.
  • Customer Journey: Drive improvements across funnels, from awareness to retention, ensuring a seamless and engaging customer experience.
Key Performance Indicators (KPIs)
  • Revenue Growth - contribution to topline sales across all channels.
  • Blended ROAS (Return on Ad Spend) - efficiency across marketing spend.
  • MER (Marketing Efficiency Ratio) - overall marketing efficiency relative to sales.
  • Brand Search Volume - uplift in branded search traffic and recognition.
Requirements
  • 4+ years of experience as a marketing manager with a focus on e-commerce DTC.
  • Experience in Shopify.
  • Experience in managing a team of minimum 3 people.
  • Experience working with US market.
  • Proven track record scaling paid media while building brand equity in Google and Meta.
  • Strong analytical skills with experience managing marketing KPIs.
  • Creative mindset with a data-driven approach.
  • Excellent communication and project management skills.
Benefits
  • Competitive salary + salary package including:
  • Health insurance.
  • 13th month salary.
  • Annual leave.
  • Sick leave.
  • Biannual bonus.
  • Opportunity to join a fast-scaling brand in growth mode.
  • Creative freedom and ownership of marketing strategy.
  • A passionate, global team that values innovation.
Seniority level
  • Mid-Senior level.
Employment type
  • Full-time.
Job function
  • Marketing.
Industries
  • eCommerce.

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