Digital Commerce Strategy Lead
4 days ago
**Role Summary:**
The Head of E-commerce will lead the development and implementation of e-commerce strategies to drive online sales growth and improve the overall customer experience. The successful candidate will have proven experience in e-commerce management within the retail industry and strong knowledge of online sales strategies, digital marketing, and website management.
Key Responsibilities include:
- Developing and implementing e-commerce strategies to drive online sales growth.
- Managing the online store, ensuring smooth operations, optimal user experience, and website functionality.
- Overseeing digital marketing campaigns, including SEO, SEM, email marketing, and social media.
- Monitoring website performance, customer behavior, and conversion rates, using analytics tools to optimize results.
- Collaborating with the merchandising team to manage online product assortment, pricing, and promotions.
- Working with logistics and supply chain teams to ensure efficient order fulfillment and timely delivery.
- Staying updated on industry trends, competitor strategies, and emerging e-commerce technologies.
**Requirements:**
- A Bachelor's degree in Business, Marketing, or a related field.
- Proven experience in e-commerce management within the retail industry.
- Strong knowledge of online sales strategies, digital marketing, and website management.
- Proficiency in e-commerce platforms (e.g., Shopify, Magento, WooCommerce) and analytics tools.
- Experience in UX/UI optimization and customer journey enhancement.
- Strong leadership, analytical, and problem-solving skills.
- Excellent communication and collaboration abilities.
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