Influencer Marketing Strategist

3 days ago


Manila, National Capital Region, Philippines Tbwa ChiatDay Inc Full time
About the Role

The Tbwa Chiat/Day Inc. is seeking an experienced Influencer Marketing Strategist to join our Marketing team.

This role requires a strong background in influencer strategy, campaign execution, and team leadership. As an Influencer Marketing Strategist, you will oversee large-scale influencer campaigns, manage partnerships with top-tier creators, and drive impactful collaborations across social media platforms.

Your primary responsibilities will include:

  • Aligning influencer marketing strategy with overall company goals.
  • Managing daily team operations, delegating tasks for high performance.
  • Streamlining workflows, implementing best practices, and adopting tools for efficiency.

You will lead the execution of large-scale influencer campaigns and develop clear, actionable campaign briefs for the team and influencers, aligned with brand goals.

Additionally, you will:

  • Identify influencers across Instagram, TikTok, YouTube, and emerging platforms to align with campaign objectives.
  • Generate innovative ideas for social media content to drive engagement.
  • Coordinate with brand campaign teams to ensure seamless campaign integration.

We are looking for a highly organized, creative, and strategic individual with exceptional communication and negotiation skills.



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