E-commerce Advertising Specialist

13 hours ago

Batangas, Calabarzon, Philippines beBeeMarketing Full time ₱9,000 - ₱14,400
Job Title

PPC Manager

About the Role

As a PPC Manager, you will be responsible for developing and executing Amazon PPC strategies that drive profitable growth across our premium line of fine art products. You will work closely with cross-functional teams to ensure alignment between ad performance and brand goals.

Key Responsibilities
  • Develop and maintain Amazon PPC campaigns, including Sponsored Products, Sponsored Brands, Sponsored Display, and Video Ads
  • Launch new products with precision PPC campaigns that rank within budget while sustaining profitability
  • Provide weekly/monthly strategic input and feedback to Brand and Product teams
  • Interpret KPIs such as TACoS, ACoS, CVR, CTR, and keyword ranking to make informed adjustments
  • Coordinate with creative teams to enhance listing images, video content, and A+ content in support of ad performance
  • Regularly update PPC SOPs, test new features and placements, and stay ahead of Amazon advertising trends
  • Create and maintain a standardized naming convention and campaign structure for clarity and consistency
  • Monitor inventory levels to ensure sufficient stock is available to support efficient PPC campaigns, set advertising pace based on stock availability, and help prevent stockouts through collaborative planning
  • Run A/B tests on key listing elements such as main images and videos to optimize conversion rates and improve PPC effectiveness; collaborate cross-functionally to execute and implement insights from testing
Requirements
  • Proven expertise in Amazon PPC strategy, campaign structuring, bid optimization, and scaling
  • Ability to analyze PPC and business data and turn it into actionable insights
  • Strong documentation skills to build internal playbooks and scalable systems
  • A testing mindset: always looking for what works and why
  • Clear written and spoken English skills for reporting, meetings, and collaboration
  • Experience using tools like DataDive, Sellerise, ClickUp, Google Workspace, Loom, and Amazon Ads Console
Benefits
  • Competitive salary based on skills and experience
  • Performance-based bonuses following a successful three-month onboarding period
  • Flexible remote work arrangement with no fixed hours
  • Opportunities for career growth and development
  • Positive company culture with creativity, collaboration, and mutual respect at its core

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