Marketing Director

24 hours ago

Batangas, Calabarzon, Philippines beBeeEcommerce Full time ₱4,500,000 - ₱7,500,000
About This Role

This is a hands-on, full-stack marketing position that requires a unique blend of creativity and technical expertise. As an E-Commerce Marketing Manager, you will be responsible for developing and executing digital marketing strategies across multiple customer-facing storefronts, including Shopify, Amazon, and eBay.

You will work closely with internal stakeholders to identify business opportunities and develop targeted marketing campaigns to drive sales growth. Your expertise in email marketing, automation, and performance tools will enable you to optimize the e-commerce tech stack and marketing workflows.

Key responsibilities include managing and optimizing regional Shopify storefronts and marketplace shopfronts, creating and maintaining product listings, building and executing promotional campaigns, and leading digital advertising efforts across Meta, Google, and TikTok Ads.

  • Main Responsibilities:
  • Manage and optimize regional Shopify storefronts and marketplace shopfronts (Amazon and eBay)
  • Create and maintain product listings, including imagery, descriptions, SEO, category alignment, and compliance
  • Build and execute promotional campaigns across website, email, social, paid media, and marketplaces
  • Develop and manage email marketing campaigns for both B2C (consumers) and B2B (distributors, salons, educators)
  • Lead digital advertising across Meta, Google, and TikTok Ads, and optimize campaign performance
  • Brief and/or create campaign assets — including banners, landing pages, email content, and marketplace visuals
  • Monitor performance using GA4, marketplace dashboards, and ad/email analytics
Qualifications & Experience

To succeed in this role, you will need:

  • 5–8 years in digital marketing, eCommerce, or DTC roles
  • Proven experience creating and managing Amazon and eBay storefronts
  • Strong experience managing Shopify sites and marketplace listings
  • Confident in developing and running email marketing campaigns for both consumers and trade partners
  • Ability to select and implement marketing tools to drive performance
Benefits

This role offers:

  • Flexibility in work hours and location
  • Access to online learning platforms and budget for professional development
  • A collaborative environment encouraging learning and growth
  • A dynamic social culture with team lunches and opportunities for creative input
  • Health insurance and leave benefits

We are looking for someone who is passionate about e-commerce marketing and has a strong track record of driving sales growth through innovative marketing strategies. If you have the skills and experience required for this role, please apply now.

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