
E-commerce Marketing Professional
1 day ago
Job Overview
">We're looking for a seasoned e-commerce marketing professional to spearhead our digital marketing efforts and drive growth. This role involves leading the development of multi-channel campaigns to maximize ROI, growing brand awareness, and improving customer journey across funnels.
">Main Responsibilities
">- Develop and execute targeted marketing strategies using Meta, Google, TikTok, and other emerging platforms.
- Grow brand recognition and engagement through data-driven creative solutions.
- Collaborate with cross-functional teams to align marketing efforts with business priorities.
- Optimize customer journey across all touchpoints.
- Manage marketing budgets to achieve performance targets.
Requirements
">- 4+ years of experience in e-commerce marketing leadership.
- Proven track record in scaling paid media while building brand equity.
- Strong analytical skills with expertise in managing KPIs.
- Excellent communication and project management skills.
Key Performance Indicators (KPIs)
">- Revenue Growth - contribution to topline sales.
- Blended ROAS - efficiency across marketing spend.
- MER - overall marketing efficiency relative to sales.
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