Brand Growth Strategist

3 days ago

Caloocan City, National Capital Region, Philippines beBeePerformance Full time $2,500 - $30,000

Highly motivated and experienced Amazon FBA professionals are invited to join our team as a High-Level Brand Manager.

As a key member of the brand house, you will be responsible for driving growth and profitability across multiple Amazon-native brands. Your primary objective will be to take ownership of one or more brands, develop and execute strategies to achieve revenue growth, manage advertising campaigns, launch and scale new products, and optimize conversion rates.

Key Responsibilities:
  • Manage Amazon P&L, including revenue, ad spend, promotions, and margins.
  • Drive revenue growth by hitting aggressive month-over-month sales goals across multiple SKUs.
  • Coordinate with creative, logistics, and growth teams to drive key initiatives.
  • Build and optimize PPC strategies, reduce ACoS, and increase TACoS efficiency.
  • Own the roadmap for new ASIN launches, including listing creation, reviews, and rank strategy.
  • Oversee listing copy, images, A+ content, and storefront improvements.
  • Use tools like Helium10, Seller Central, and Excel/Sheets to run the business like an operator.
  • Manage inventory forecasts, FBA shipments, and stock availability in coordination with supply chain.
Success Benchmarks (30-60-90 Days):First 30 Days:
  • Deep dive into brand(s), current strategy, and tools.
  • Audit listings, ad accounts, and growth opportunities.
  • Build a 90-day action plan.
First 60 Days:
  • Execute first major CRO or PPC optimization.
  • Launch first batch of ASINs or refresh key listings.
  • Show measurable growth across KPIs.
First 90 Days:
  • Take full ownership of the brand's Amazon performance.
  • Hit or exceed MoM growth and profitability targets.
  • Operate independently with minimal supervision.
Required Skills & Qualifications:

Must-Have Skills:

  • Proven Amazon FBA experience (3+ years).
  • Strong command of Amazon Ads (PPC) and conversion optimization.
  • Highly analytical with deep proficiency in Excel or Google Sheets.
  • Confident leadership and cross-functional team management.
  • Strong communication and reporting skills.

Nice-to-Have Skills:

  • Familiarity with Helium10, Jungle Scout, or similar tools.
  • Experience with international logistics and FBA supply chain.
  • Background in supplement, beauty, or pet products verticals.

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