Data Insights Director
4 days ago
This is a high-level role that requires expertise in data strategy and analysis.
Key Responsibilities:- Lead Business Analytics Strategy: Develop and execute a comprehensive analytics roadmap aligned with business objectives and growth initiatives.
- Strategic Data Leadership: Own and integrate insights across key business domains, including
- Market Performance Metrics (e.g., sales, market share, profitability)
- Consumer Behavior Insights (e.g., segmentation, behavior, attitudes)
- Retail & Shopper Intelligence (e.g., in-store performance, shopper behavior)
- Digital & Media Effectiveness (e.g., campaign performance, media ROI)
- Brand Health Indexing (e.g., awareness, equity, preference)
- Innovation & Product Development (e.g., new launches, trial, repeat)
- Competitive Market Intelligence (e.g., category trends, competitor activity)
- Insight Generation & Opportunity Mapping: Identify key issues and growth opportunities for the business through deep analysis and strategic storytelling.
- Analytics Tracker Management: Lead the end-to-end management of business, consumer, and retail trackers—ensuring data integrity, timely reporting, and strategic interpretation.
- Collaborative Partnerships: Partner with cross-functional teams to embed insights into decision-making and planning.
- Vendor & Tool Oversight: Manage external research and analytics partners, ensuring delivery of high-quality outputs and continuous improvement of tools and methodologies.
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Strategic Director of Data Analytics
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Data Insights Specialist
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Data Insights Specialist
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Data Insights Specialist
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