Content Marketing Lead

1 week ago


Barcelona, Philippines beBeeDigitalMarketing Full time ₱30,000 - ₱50,000

Job Description

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As a Digital Content and Marketing Specialist, you will play a pivotal role in elevating our digital presence and driving measurable growth across platforms. Your expertise will be essential in managing all content across digital channels, including copy, imagery, video, voice, editing, uploading, and reporting.

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Key responsibilities include creating compelling and trend-driven content that reflects the brand and resonates with our audience, as well as monitoring media, social, and pop culture for trending wedding, entertainment, and lifestyle stories relevant to our community.

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Additionally, you will drive traffic and engagement using SEO, SEM, email marketing, affiliates, and social strategies, while optimising the online customer journey to increase conversion through content and personalisation.

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Conducting in-depth traffic analysis and research is also crucial in uncovering new opportunities for content growth beyond search, ensuring that our digital experiences continually evolve and improve.

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Required Skills and Qualifications

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A strong understanding of long customer journeys and community building is essential, along with proven experience across Facebook, Instagram, YouTube, TikTok, Pinterest, and emerging platforms. Expert knowledge of digital and social organic search, Google Ads, affiliates, and display is also necessary, as well as analytical skills and experience with Google Analytics.

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Demonstrated success in driving online traffic that converts into community growth and sales is key, as well as a proactive, creative, and results-driven approach with a strong attention to detail and ability to think outside the box and deliver innovative solutions.

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Benefits

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This role offers a unique opportunity to work with a dynamic team and contribute to the growth and success of our organisation. As a valued member of our team, you can expect a competitive salary package and a range of benefits that reflect our commitment to your wellbeing and career development.

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With opportunities for professional growth and development, we encourage applications from motivated and talented individuals who share our passion for delivering exceptional digital experiences.

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