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Email and SMS Marketing Coordinator

1 week ago

Makati City, National Capital Region, Philippines FlowerStore Group Full time

We are looking for an experienced Email and SMS Marketing Coordinator to join our marketing team at FlowerStore Group, a dynamic and fun e-commerce company in Southeast Asia.

This full-time role is based in Makati City, and we offer a young and dynamic team environment where you can grow professionally and personally.

Main Responsibilities:
  • Email & SMS Campaigns: Create, manage, and optimize automated marketing campaigns across Email (EDM) and SMS channels using marketing automation platforms.
  • Content Coordination: Work closely with the content and design teams to ensure all campaign materials (emails, SMS, and push messages) are aligned with brand guidelines and marketing objectives.
  • A/B Testing: Conduct A/B testing on subject lines, messaging, delivery times, and other variables to optimize performance.
  • Performance Monitoring & Reporting: Track key performance metrics such as open rates, click-through rates, conversion rates, and other engagement KPIs. Provide regular performance reports and actionable insights for campaign improvements.
Requirements:
  • Bachelor's degree in Marketing, Communications, or a related field.
  • Proven experience working with marketing automation platforms.
  • Excellent communication and project management skills.