Marketing Automation System Owner

2 days ago

Cainta, Calabarzon, Philippines beBeeOperations Full time $120,000 - $150,000
Marketing Operations Specialist

We're seeking a detail-oriented professional to join our team as a Marketing Operations Specialist. This role involves building, optimizing, and owning marketing systems and workflows.

You will work closely with Sales and Marketing teams to ensure tools like HubSpot, Salesforce, Google Analytics, and more are running seamlessly — automating tasks, improving lead flow, and delivering clean, actionable data.

If you're a self-starter who enjoys working behind the scenes to streamline processes and drive impact, this role is for you.

About the Job

As a Marketing Operations Specialist, you will be responsible for:

  • Administering the Marketing Tech Stack: Setting up, auditing, and optimizing integrations, tracking, and system performance.
  • Automating & Streamlining: Building workflows for lead scoring, routing, lifecycle stages, and campaign processes — minimizing manual work and increasing scale.
  • Campaign Tech Support: Setting up UTM tracking, landing pages, forms, and campaign infrastructure to ensure accurate reporting and smooth execution.
  • Lead Management & Attribution: Maintaining data accuracy, lead segmentation, scoring models, and funnel tracking across platforms.
  • Reporting & Insights: Building dashboards and reports using Sheets, Looker, or Hex. Monitoring marketing KPIs and identifying opportunities for optimization.

Key qualifications for this role include:

  • 4+ years in Marketing Ops, ideally in B2B SaaS or a fast-paced startup environment
  • Expertise in HubSpot, Salesforce, Google Analytics, Google Tag Manager
  • Strong with Google Sheets or Excel (pivot tables, formulas, etc.)
  • Familiar with lead workflows, scoring, segmentation, and attribution
  • Excellent problem-solving, detail orientation, and communication skills
  • Comfortable using project tools like Notion
  • Experience with Gravity Forms, Clay, Zapier, Hex, Outreach, or AI tools
  • Familiar with A/B testing and performance optimization
  • A self-starter who proactively solves problems
  • Comfortable working independently and managing multiple systems
  • A clear communicator who can explain technical details to non-technical teams
  • Curious, collaborative, and committed to delivering high-quality work
What We Offer
  • Competitive compensation package designed to support your wellbeing, growth, and performance.
  • Paid time off + US Federal holidays off – enjoy well-deserved rest.
  • Anniversary bonuses – celebrate milestones with rewards.
  • Annual merit increase – we reward consistent performance.
  • Attendance incentives – your reliability pays off.
  • Referral incentives – bring in great talent and get rewarded.
Success Metrics

We measure success by:

  • 30 Days: You understand the business, tech stack, and how systems connect.
  • 60 Days: You're actively improving workflows and managing data operations.
  • 90 Days: You're confidently owning systems, fixing issues, and shipping improvements.

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