Email Marketing Specialist

2 days ago

Cainta, Calabarzon, Philippines beBeeMarketing Full time $50,000 - $75,000
Email Marketing Professional

Are you a skilled professional seeking a challenging role in email marketing? We are seeking an experienced data-driven email marketer to develop and execute high-impact email campaigns that drive engagement, nurture leads, and boost client retention.

This is an ideal opportunity for a professional who thrives in a fast-paced environment and wants to contribute to business growth. This role is remote and offers 100% work from home flexibility.

Key Responsibilities:

  • Develop and execute high-impact email marketing campaigns aligned with business objectives.
  • Conduct market research to understand consumer behavior and optimize messaging.
  • Design and implement automated email workflows to nurture leads and improve retention.
  • Leverage A/B testing to optimize subject lines, content, and calls-to-action (CTAs).
  • Ensure adherence to best practices in design, deliverability, and compliance.
  • Create compelling, error-free email copy that resonates with target audiences.
  • Work with designers to enhance email layouts and visual appeal.
  • Align email marketing with broader marketing initiatives.
  • Maintain consistent brand messaging across all email communications.
  • Segment audiences to deliver personalized and relevant email content.
  • Continuously refine segmentation strategies based on engagement and behavioral data.

Performance Monitoring & Optimization:

  • Track and analyze email campaign performance using key metrics like open rates, click-through rates, and conversions.
  • Generate reports and insights to drive continuous improvements.
  • Optimize deliverability and inbox placement with best practices in list hygiene and engagement.

Required Skills & Qualifications:

  • Bachelor's degree in Marketing, Communications, Advertising, or related field.
  • 3-5 years of experience in email marketing, campaign execution, and automation.
  • Proficiency in Salesforce Marketing Cloud, Account Engagement, Pardot, or similar platforms.
  • Experience in database management and audience segmentation.
  • Strong expertise in copywriting, messaging, and email automation workflows.
  • Hands-on experience with A/B testing, analytics, and deliverability optimization.
  • Excellent project management skills and ability to meet deadlines.
  • Experience working remotely and communicating in a video-based environment.

Benefits:

  • PH Government Benefits & HMO from Day 1
  • 5 Days of Service Incentive Leave per year
  • 100% Work from Home flexibility
  • Opportunity to work with a trusted US-based company with a 20-year track record in helping investors, entrepreneurs, and business owners protect their assets and build generational wealth

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